All Austria articles
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News briefsNew distributor for Friction Labs in Germany and Austria
Scarpa Germany is taking over the distribution for the US supplier of high-quality climbing chalk.
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News briefsLowa strengthens DACH business by integrating Austrian distribution partner
With the acquisition of the Austrian Lowa Sportschuhe GmbH sales company, based in St. Martin im Innkreis, and the change of name to Lowa Austria GmbH, Germany-based Lowa Sportschuhe GmbH has finally united all German-speaking Lowa core markets under one roof. Matthias Wanner, Chief Sales Officer (CSO) of Lowa, will ...
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News briefsNew Country Manager Austria for Mammut
Source: Mammut Manuel Kronberger The Swiss Mammut Sports Group AG has appointed a new Country Manager for Austria. Mammut has been active on the Austrian market for 35 years. In the last one and a half years, global sales have been reorganized, and sales for the European ...
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News briefsHervis opts for two top managers
Source: Hervis Joining Oliver Seda on the Hervis Management Board: Dr Ulrich Hanfeld. Austrian sporting goods chain Hervis Sport - und Modegesellschaft m.b.H., which is owned by Spar Österreichische Warenhandels-AG and sells a large number of outdoor and bicycle products in addition to other sporting goods, will ...
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News briefsMammut changes distribution in Austria after 35 years
Over the past year and a half, Mammut has reorganized its global sales and introduced a new sales structure for the European markets. The core markets of Germany and Switzerland are already managed directly by Mammut. From 2024, Mammut will also manage the Austrian market as a direct sales company. ...
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News briefsRab and Lowe Alpine with new distribution partner in Austria
Source: Ibex Thomas Span With the start of the HW24 sell-in season, the Austrian specialist retail partners of the British Equip brands Rab and Lowe Alpine will be supported by Ibex Sportartikel GmbH, led by Thomas Span. Ibex brings many years of industry knowledge and a great ...
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ArticleVSSÖ: Austria’s outdoor market remains stable
Despite the economic challenges in the 2022/2023 season, the Austrian outdoor industry was able to maintain its sales at a high level according to the latest market figures published by ARGE Outdoor (the specialized interest group of the Austrian outdoor sporting goods industry, which was founded in January 2023 and ...
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ArticleB2B event “Austria on Bike” goes into second round
After the successful premiere of ARGE Fahrrad’s (a subsidiary of the association of sporting goods manufacturers and sports equipment suppliers of Austria VSSÖ) testing and networking event Austria on Bike last year, the Austrian bicycle industry is again inviting retailers to the largest national bike region of Saalfelden Leogang in ...
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ArticleAspire Sports expands distribution of Cannondale and GT to more European countries
Source: Aspire Sports Central and Eastern European countries served by Aspire Sports Czech wholesaler and importer Aspire Sports S.R.O. is expanding the distribution of U.S. premium bicycle brands Cannondale and GT Bicycles, which belong to Dutch mobility group Pon Holdings B.V. and its subsidiary Pon.Bike since early ...
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News briefsMontane bolsters sales in Austria and Germany
The British manufacturer of outdoor and running clothing Montane is working with trading agency Ulf Rörup from Neuss to service the west and parts of central Germany with immediate effect. Rörup has been working as a sales representative in the sports sector for many years and has represented several brands, ...
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News briefsLaunch of major textile recycling project in Austria
A new industry consortium has inaugurated what has been described as “Austria’s largest textile recycling project.” Austrian companies and not-for-profit organizations have joined forces in the project, including fiber manufacturer Lenzing, Altstoff Recycling Austria (ARA), textile service provider Salesianer Miettex, Caritas Austria and Swedish pulp producer Södra – the only ...
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ArticleAustrian bicycle market 2022 with new highs in units and value
According to the latest figures from ARGE Fahrrad, which is affiliated with the VSSÖ, the Austrian bicycle market will once again reach a peak in 2022 in terms of both sales and revenue.
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News briefsAustria expands support initiative for climate-friendly mobility to folding bikes
The Austrian government is accelerating its offensive to promote more environmentally friendly mobility. Together with local sports retailers, the Austrian ministry of transport (BMK) has already sponsored the purchase of around 12,000 bicycles in Austria in 2022 (including more than 3,000 transport bikes with and without electric drive). For 2023, ...
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News briefsSecond European Adidas Terrex store opened in Salzburg
Adidas Terrex has opened its second concept store in Europe in Salzburg’s historic pedestrian zone, following the premiere of the specialist retail project in Munich in 2021. The new store is less than half the size of its Munich counterpart (176 sqm vs. 370 sqm) but carries the complete collections ...
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News briefsAustrian ARGE Outdoor officially launched
As previously announced, the association of sporting goods manufacturers and sports equipment suppliers of Austria (VSSÖ) has founded the industry interest group ARGE Outdoor with 16 members and 20 brands on Jan. 17, 2023. Founding members are Arva, Deuter, Dynafit, Fizan, Fritschi, Intersport, La Sportiva, Leki, Löffler, Lowa, Mammut, Martini, ...
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News briefsSilva hires new marketing coordinator for Germany and Austria
Source: Silva Max Mangold Swedish brand Silva has hired Maximilian Mangold as its new marketing coordinator for Germany and Austria. In his newly created role, Mangold will be responsible for trade marketing, events, sponsoring and cooperation, and the organization and maintenance of an athlete’s team in the ...
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ArticleVSSÖ announces foundation of new industry interest group ARGE Outdoor
According to the association of sporting goods manufacturers and sports equipment suppliers of Austria (VSSÖ), the outdoor sector has developed into a year-round business area for the sporting goods industry and specialist sports retailers in Austria over the past two years. From September 2021 to August 2022, the Austrian outdoor ...
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ArticleWinter season in Austria can be a success despite challenges, study says
At a press conference in late October, tourism state secretary Susanne Kraus-Winkler and Österreich Werbung (OW; Austria Tourism) managing director Lisa Weddig addressed the current status quo of the tourism industry and the potential for the 2022/23 winter season, revealing that the industry made a comeback this summer, people are ...
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News briefsHervis launches bike storage service for winter
Until Nov. 15, 2022, Austrian retailer Hervis is offering its shoppers a new type of combined service that is unique in Austrian sports retail: bike service followed by the option of professional, dry and secure storage over the cold months. In two stores in Vienna and Graz, customers can drop ...
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News briefs6th Mountain Bike Congress in Saalbach Hinterglemm
Sustainability and infrastructure are the focal points of the 6th Mountain Bike Congress at the Tourism Office in Saalbach Hinterglemm, Austria, from Oct. 4 to 6. Spread over three days, participants are offered discussions, workshops, activities and lectures on mountain biking (all in German). A new feature this year is ...
