All Austria articles – Page 2
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ArticleIntersport Austria enhances service, prepares for second consecutive winter without tourism
At the press conference marking the start of the 2022 winter season, Intersport Austria looked to the future with cautious optimism. On the first weekend of the advent season, the retail group recorded a digital run on all winter sports articles: alpine skis, touring skis, snowshoes, bobsleds and sleds were ...
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ArticleAustria imposes a general lockdown, Germany approves a new infection protection act
Without waiting for the end of a previously imposed confinement for the unvaccinated, which started on Nov. 15, the Austrian government decided that everybody will go into a general, nationwide lockdown for a maximum of 20 days on Monday, Nov. 22, and that it will be extended for unvaccinated people ...
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News briefsAustria enforces lockdown for the unvaccinated
In Austria, retailers face the “lockdown for unvaccinated people aged 12 and older” that the government has just enforced. The new regulation states that unvaccinated individuals or those who have not yet contracted Covid-19 and recovered from it are not allowed to shop at non-food retailers (so-called “2G rule”). Furthermore, ...
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News briefsHövding strengthens German and Austrian markets
Swedish brand Hövding is strengthening its presence in the German-speaking market through a new partnership with Alpina Sports, part of the German Uvex Group. Sales of Hövding airbags for cyclists have increased significantly in Germany in recent years. The new business model is designed to provide an even stronger presence ...
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News briefs
Dakine with new distribution for Germany, Austria
Dakine, founded in Hawaii in 1979 and headquartered in Oregon, has been working exclusively with Stuttgart-based Trade Art Distribution GmbH as its sales partner for Germany/Austria since Oct. 1, 2021. The agency is led by long-time business professionals, managing directors Hardy Tunnissen and Heiko Grelle, supported by new sales manager ...
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News briefsHaglöfs reports global growth of 26% in H1, expands sales team for Germany and Austria
Swedish outdoor brand Haglöfs reports well-received winter and spring collections and global growth of 26 percent in the first half of 2021 compared to the same period last year, citing continued investment in product development and design despite the pandemic. The brand says it’s committed to continuing to work closely ...
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News briefsIntersport opens second flagship store in Salzburg
On Oct. 21, the Tscherne family’s second premium location in Salzburg, Austria, opens with a sales area of 4,000 square meters on Alpenstraße. Intersport Tscherne invested around €6 million in the store, which includes the latest in sports analysis technology. From mid-October, 50 employees will be advising customers on four ...
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ArticleSales in Austrian sports retail strongly divided in 20/21 winter season
Pointing to the strongly diverging business development for Austrian retailers (depending on location and product range focus), the national Association of Sporting Goods Manufacturers and Suppliers ( VSSÖ ) provided a first summary for the full year 2020 and the winter season Q4, 2020, and Q1, 2021. According ...
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ArticleBicycle boom gives Austrian specialist retail some record boosts
The record result brought in by the Austrian market in 2020 is not only due to the Covid-19 pandemic. The trend toward bicycles, especially e-bikes, began several years earlier. Today, bicycles are the strongest sales drivers in the Austrian sporting goods market, alongside the ski and outdoor segments. It should ...
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News briefsSummitLynx supports reforestation with One Tree Planted
Austrian company SummitLynx New Media is partnering with U.S. NGO One Tree Planted for a new reforestation project through the SummitLynx map and tour app. For every hundredth entry made by a user in SummitLynx’s digital tour book, a tree will be planted in one of the reforestation ...
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News briefsMaier Sports and Gonso support local retailers with Outtra services
Germany’s Maier Sports GmbH , owner of the Maier Sports and Gonso brands and in turn part of the outdoor division of the Schwan-Stabilo group, is going live with the “Where-to-buy local” and „Shop Window” tools from software specialist Outtra . In view of the current business ...
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News briefs
Purchasing power in German-speaking countries remains strong
GfK has just published the latest data on purchasing power in German-speaking countries. According to the data analytics company, the Swiss will once again have significantly more money to spend and save in 2021 than neighboring Austrians and Germans with an average per capita spending power of €40,739. Austrians ...
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ArticleHervis with new flagship stores focusing on bike and outdoor
Source: Hervis Nina Kronberger, sales manager Vienna region, and bike store manager Thomas Radon At the end of March, Austrian sporting goods chain Hervis Sports , which belongs to the Spar group, opened a new bike flagship store after transforming a regular multi-category store ...
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ArticleEurope’s patchwork of Corona regulations
Daily changes to local Corona safety regulations for retail stores make it difficult to stay on top of things as the pandemic situation heats up again in most European countries. Here is an overview (as of March 25, subject to change and with regional variations) of the status of non-essential ...
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News briefsGroupe Rossignol with new mobile showroom marketing approach in Germany and Austria
Because of the many restrictions imposed by the corona pandemic, Groupe Rossignol has developed a new, flexible marketing tool for Germany and Austria: a trailer designed as a show or meeting room on wheels. Designed and converted on behalf of Groupe Rossignol, the trailer provides space for a service ...
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News briefs
Sport Import distributes Chimpanzee Nutrition in Benelux and Austria
Since the start of the year, the German bicycle wholesaler and importer Sport Import has been the exclusive distributor of the Czech Chimpanzee Natural Nutrition products in Benelux and Austria. Katadyn Germany , a subsidiary of the globally active Katadyn Group Switzerland, had initially taken over the ...
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News briefs
New Edelrid sales manager for GAS
Source: Edelrid Thomas Schmidt has taken over the position of sales manager for Germany, Austria and Switzerland (GAS) for the sports division at Edelrid as of March 1, 2021. This also includes the Red Chili brand. Schmidt has been with the company since ...
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News briefsNew Country Manager for Haglöfs Germany
Due to increased customer demand, the Swedish outdoor brand Haglöfs recorded double-digit sales growth in Germany and Austria last year. To further drive the brand’s development in these strategic markets, Matthias Leurs was appointed country manager for Germany and Austria earlier this year. He was previously working at ...
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ArticleNiche e-bike brand Nox Cycles launches crowdfunding campaign
German-Austrian bike brand Nox Cycles , which set its course towards e-bikes in 2015 and founded Nox Cycles Austria GmbH based in Zillertal two years later, is currently attracting attention. Last year saw the launch of the construction of “Fort Nox”, a state-of-the-art, sustainable and resource-saving administration and production ...
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News briefsNew area manager Germany & Austria for Montane
Source: Montane Bernd Wodarz The outdoor brand Montane from Ashington in Northern England has hired Bernd Wodarz as area manager for Germany Austria to strengthen its team in the DACH market. Wodarz’s career in sales started at Mammut in Germany ...
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