All Deckers Brands articles

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    News briefs

    UGG partners with Savory Institute’s Land to Market program to accelerate regenerative farming


    Australian brand Ugg, owned by Deckers Brands, is partnering with the Savory Institute’s Land to Market program (an outcome-based sourcing solution for raw materials from verified regenerative land) to support the transformation to regenerative agriculture within its sourcing area, the Australian sheepskin industry. Regenerative agriculture is a conservation and rehabilitation ...

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    Footwear industry: Inflationary pressure increases on a broad front


    Thanks to the collective work of the editorial teams of our sister publications Shoe Intelligence and SGI Europe, we have put together a comprehensive analysis of the impact of inflation on the footwear industry. The editors tried to cover the economic, industrial, financial and some social aspects of inflation focusing ...

  • Deckers

    Deckers expects 19-20% growth for the fiscal year


    Deckers Brands, the parent company of Hoka, Teva and other brands, is currently forecasting revenues of $3.03-3.06 billion for the full financial year ending March 31, indicating a growth of between 19 and 20 percent. It expects to book a gross margin of less than 51.5 percent for the year, ...

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    Deckers’ Q2 sales up 16% thanks to Hoka, while margins pressured by supply chain


    Deckers Brands saw revenues increase by 15.8 percent to $721.9 million in its second quarter ended Sept. 30, led by the continued strong performance of its Hoka brand, but delays in deliveries capped top-line growth at Ugg. On a constant-currency basis, revenues increased by 14.8 percent, but net earnings inched ...

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    News briefs

    Teva and Cotopaxi partner for capsule


    Source: Teva/Cotopaxi U.S. outdoor brands Cotopaxi and Teva have launched a new cooperative project featuring two footwear styles and a jacket that incorporates design language from two best-selling products, the ReEmber slip-on shoe by Teva and Cotopaxi’s Teca Cálido jacket. Merging both the looks and the sustainability ...

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    Deckers Brands posts Q1 sales growth, raises FY22 outlook


    Deckers Brands reported a first-quarter revenue increase of 78.2 percent to $504.7 million, while the company’s earnings per share increased to $1.71 compared to basic loss per share of $0.28 for the same period last year. The company has raised its full-year fiscal 2022 outlook and now expects earnings per ...

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    Hoka strengthens product team


    Hoka One One has announced Evie Moe and Matt Rask as new senior members of its product team. Moe has been hired as the brand’s first senior director of apparel. Hoka’s apparel division was launched in March 2020, and it is growing rapidly. Most recently, Moe served ...

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    News briefs

    Hoka One One with new marketing executives


    Source: Hoka One One Norma Delaney Hoka One One has named Norma Delaney VP global brand marketing. Hoka has already been a client of Delaney’s own company, Delaney Brand Consulting , which she has been running for about three and a half years. ...

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    Sports and outdoor brands emerge as circularity champions in new Textile Exchange report


    Sports and outdoor brands are among the companies that made the most progress toward circularity, a new report from Textile Exchange suggests. According to the study titled Material Change Insights Report , the circularity score of Outdoor/Sports companies increased by 57 percent in 2020 compared to an average increase ...

  • Deckers

    Deckers grows in Q4, led by further expansion of Hoka One One


    Deckers Brands ’ sales growth gained momentum in the fiscal fourth quarter, led by the continued global expansion of Hoka One One and a strong showing at its core Ugg brand. In the three months ended March 31, the group’s revenues increased by 49.7 percent to $561.2 million and ...

  • Teva

    Teva works to divert products from landfills with new sandal recycling initiative


    U.S. company Teva , founded in 1984 and part of Deckers Brands , has partnered with international recycling company TerraCycle to launch the TevaForever program to give worn-out Teva sandals a new life. The recycling program underscores Teva’s commitment to reducing its environmental impact and keeping waste out ...

  • Deckers

    Record sales for Deckers Brands


    Deckers Brands ’ sales surged in the third financial quarter ended Dec. 31, 2020, boosted by demand for Ugg and the continued global expansion of Hoka One One . Despite headwinds from Covid-19, the group’s sales progressed by 14.8 percent from the same period last year to a record ...

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    News briefs

    Deckers appoints DTC and digital specialist to its board


    Deckers Brands has appointed Maha S. Ibrahim to its board of directors, effective Feb. 1. Mike Devine , chairman of the board, said he especially values her experience identifying trends and driving growth in the direct-to-consumer and technology sectors. He also said Ibrahim’s insights and ...

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    News briefs

    ​Sanuk launches second SustainaSole collection


    Sanuk , a division of Deckers Brands , has announced the second generation of its SustainaSole footwear collection, which it calls its “most ecological innovation” since its debut in July 2020. The second collection includes the two vegan slippers Donna (women) and Skuner (men) and is comprised ...

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    News briefs

    Deckers Brands highlights CSR achievements and targets in new report


    Deckers Brands has released its Creating Change FY20 Corporate Responsibility and Sustainability Report , in which the group highlights its achievements toward its sustainable development goals during the reporting year from Apr. 1, 2019 to March 31, 2020. Deckers owns a portfolio of footwear, apparel and accessories brands for ...

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    Hoka One One helps Deckers Brands grow in Q2


    Deckers Brands showed growth in its second financial quarter ending June 30, mainly due to the very good results of Hoka One One . Despite headwinds from Covid-19, the group’s sales progressed by 15.0 percent from the same period last year to reach a new quarterly record of ...

  • Deckers

    Hoka’s momentum saves Deckers’ quarter


    Despite headwinds from Covid-19, and a 10 percent decline for Ugg , robust sales at Hoka One One helped Deckers Brands grow in its first fiscal quarter ended on June 30. They progressed by 2.3 percent from the same period last year to $283.2 million, or by 2.8 ...

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    News briefs

    Teva and Hoka help limit the damage for Deckers


    Despite headwinds from Covid-19, robust sales at Hoka One One and Teva helped limit the damage for Deckers Brands ’ revenues in its fourth fiscal quarter, ended on March 31. The group’s quarterly sales declined by 4.9 percent to $374.9 million, or by 4.5 percent in constant currencies, ...

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    Growing Hoka One One moves into apparel


    Hoka One One , the fast-growing running footwear label of Deckers Brands , is launching its first apparel line for runners, walkers, fitness enthusiasts and outdoor adventurers. For the moment, the 27-piece collection for men and women will only be available online at the brand’s American website, . Twenty ...

  • News briefs

    Hoka One One partners with "A Mile in Her Shoes"


    Hoka One One , a division of Deckers Brands , has announced a partnership with A Mile in Her Shoes , a London-based charity that helps homeless women through running. The brand will offer a pair of running shoes and a donation for all the homeless women expected to benefit ...