Latest Short Stops – Page 3
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Short stops
Short Stops Week 27, 2023
PRODUCT & MARKETING +++ La Sportiva will be the main sponsor of the Lavaredo Ultra Trail by UTMB until 2027 +++ Vango, a UK outdoor equipment company, announced a partnership with Glenmore Lodge, Sportscotland’s National Outdoor Training Centre, providing their tents for staff and participant use +++ Mountain Hardwear has ...
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Short stops
Short Stops Week 26, 2023
CSR & SUSTAINABILITY +++ World Athletics has chosen Canfranc-Pirineos, Spain, for the third edition of the World Mountain and Trail Running Championships (WMTRC), scheduled for Sept. 25-28, 2025 +++ Circulose production at the Renewcell 1 plant in Ortviken, Sweden has been certified Recycled Claim Standard (RCS) version 2.0, effective June ...
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Short stops
Short Stops Week 25, 2023
CORPORATE AND M&A +++ German specialist e-tailer Bike 24 invests €10 million in a logistics center in Lliçà d’Amunt, near Barcelona +++ Spinnova will establish an R&D commercial scale yarn production cooperation agreement in Portugal with Tearfil, rather than the previously planned location of Jyväskylä, Finland +++ EXECUTIVE ...
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Short stops
Short Stops Week 24, 2023
PRODUCT & MARKETING +++ Primus, the Swedish cooking equipment brand, announces new athlete partnerships with Italian alpinist Tamara Lunger and American professional climber Matt Segal +++ Goodr has become sunglass partner of USA Cycling through 2024 +++ Merrell has signed an agreement to be the main sponsor, for the ...
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Short stops
Short Stops Week 23, 2023
CORPORATE AND M&A +++ German group Freudenberg has expanded its facility in Sant´Omero, Italy, into a competence center specializing in the production of base materials for apparel interlinings +++ PRODUCT & MARKETING +++ After artists like The Rolling Stones and Iron Maiden, Igloo now launched coolers in cooperation ...
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Short stops
Short Stops Week 22, 2023
OBIT +++ 54-year-old German alpinist Luis Stitzinger, husband of alpinist Alix von Melle, had a fatal accident this week during a ski expedition on the world’s third highest mountain, Kanchenjunga in the Himalayas +++ PRODUCT & MARKETING +++ Cycling equipment brand Ekoï and Italian car designer Pininfarina announced ...
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Short stops
Short Stops Week 21, 2023
EXECUTIVE CHANGES +++ According to a LinkedIn post by Equip Outdoor Technologies, Sales Director Andy Schimeck has made the decision to leave the company after 5 years, effective Dec. 31, 2023 +++ Alex Marsh, the head of Klarna’s UK business, has left the company for personal reasons after nearly five ...
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Short stops
Short Stops Week 20, 2023
EXECUTIVE CHANGES +++ Marc Cutilletta has been appointed Reima’s new Head of North America, to be responsible for the Finnish outdoor kidswear specialist’s business and operations in the USA and Canada +++ Orvis, a family-owned outdoor lifestyle retailer and market leader in fly fishing and wing shooting gear, dog products ...
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Short stops
Short Stops Week 19, 2023
PRODUCT & MARKETING +++ Finnish company Suunto has released a new GPS sports watch model for adventurers, the Suunto Vertical, made in Finland with 100 percent renewable energy +++ The Swedish maker of lightweight, electric motorcycles and mopeds Cake have announced the formation of a new Cake Enduro Factory Team, ...
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Short stops
Short Stops Week 18, 2023
PRODUCT & MARKETING +++ After 17 years with The North Face, Italian alpinist Hervé Barmasse has signed on as a new ambassador with Italian mountain sports brand Montura +++ Oakley will partner with RCS Sport, the organizer of the Giro d’Italia, as the event’s official eyewear and helmet partner +++ ...
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Short stops
Short Stops Week 17, 2023
EXECUTIVE CHANGES +++ U.K.-based company Bradshaw Taylor has announced that Emily McKissock, who previously held executive sales roles at Marmot, ExOfficio, Purist and Specialized Bicycle Components, has joined the company as director of U.S. sales for Artilect and Sherpa Adventure Gear, overseeing all aspects of sales and distribution in the ...
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Short stops
Short Stops Week 16, 2023
PRODUCT & MARKETING +++ Italian climber Hervé Barmasse is leaving The North Face team after 17 years +++ Petzl has confirmed its support to international bouldering competition Melloblocco for 2023 as a premium sponsor +++ Wild Rye, a Sun Valley, Idaho-based outdoor and women’s cycling apparel brand, has partnered with ...
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Short stops
Short Stops Week 15, 2023
PRODUCT & MARKETING +++ Trail runner Megan Mackenzie moved from her native South Africa to French trail running mecca Chamonix and joined Team On +++ Bianchi and A.S.O., the organizer of the Tour de France, have signed an agreement that makes Bianchi the new official bike of the most prestigious ...
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Short stops
Short Stops Week 14,2023
PRODUCT & MARKETING +++ As the first presenting partner since the event’s inception in 2016, American outdoor brand Columbia is now supporting the Megamarsch event series +++ Swedish knife maker Morakniv has launched its all-new Ash Wood Outdoor Collection, made from bright ash wood from European FSC-certified forests and blades ...
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Short stops
Short Stops Week 13, 2023
PRODUCT & MARKETING +++ Peak Performance is the presenting partner of 2023/24 FIS Freeride World Tour +++ Black Diamond Equipment has prompted a voluntary recall of its Recon LT beacon to perform a required firmware update to prevent malfunction of the device +++ The French ski resort of Courchevel will ...
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Short stops
Short Stops Week 12, 2023
RETAIL & DISTRIBUTION +++ Eiger Adventure, an Indonesian outdoor brand (founded in 1989) that is specializing on eco-conscious product solutions and plans for an expansion in its South Pacific home area in the coming years, has opened its first-ever international store in Interlaken, Switzerland +++ Panorama Diffusion will distribute the ...
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Short stops
Short Stops Week 11, 2023
CSR & SUSTAINABILITY +++ Huntsman’s Rotterdam and Wilton, U.K., manufacturing facilities have achieved the International Sustainability & Carbon Certification (ISCC PLUS) for mass balance following audits by Bureau Veritas +++ VF Corp. has been recognized by Ethisphere, a global leader in defining and advancing the standards of ethical business practices, ...
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Short stops
Short Stops Week 10, 2023
CORPORATE & M&A +++ Johnson Outdoors has entered an agreement to sell the military and commercial tent lines of its Eureka! brand to the Rekord Group, a specialist in commercial, event and military tents +++ French recycling technology provider Carbios has joined the Ellen MacArthur Foundation’s network, a pan-industry organization ...
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Short stops
Short Stops Week 9, 2023
PRODUCT & MARKETING +++ Merrell, reports Diffusion Sport, has released version 7 of its Trail Glove zero-drop, vegan-friendly trail-running shoe, with barefoot feel, FloatPro foam and bidirectional Flexconnect grooves in the midsole +++ Mountain Hardwear has expanded its athlete’s team with the addition of four new ambassadors: alpinist Benjamin Lieber, ...
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Short stops
Short Stops Week 8, 2023
FINANCIAL RESULTS +++ U.S. chemical company Huntsman reported Q4 2022 results with revenues of $1,650 million, a net loss of $91 million, adjusted net income of $8 million and adjusted Ebitda of $87 million +++ Despite a weak final quarter, Canadian textile group Gildan Activewear Inc. achieved record consolidated sales ...
