All Patagonia articles

  • Patagonia-Logo
    Article

    Patagonia implements internal changes for long-term growth, lays off 41 people

    2024-10-02T12:14:00Z

    CEO Ryan Gellert outlined the changes, which include a reduction of the workforce by 1%, on LinkedIn.

  • outdoor-industry-association-oia-logo-vector
    News briefs

    OIA elects new board members

    2024-09-21T07:21:00Z

    OIA members elect new board directors, including leaders from Patagonia, Compose[d] and Columbia, to guide the outdoor industry.

  • Patagonia-Logo
    News briefs

    Patagonia offers paid time off for early voting

    2024-09-18T12:52:00Z

    Patagonia will close its US operations on Oct. 29, 2024, giving employees paid time off to vote early and volunteer as part of their ongoing commitment to civic engagement.

  • Patagonia Canopy
    News briefs

    Patagonia joins Pack4Good eco-friendly packaging initiative

    2024-09-08T11:37:00Z

    Paper packaging is responsible for 3.1 billion trees being cut down annually, says the outdoor brand.

  • the-blowup-TDOQPhq631s-unsplash
    Opinion

    The churn is the concern. Is the answer as simple as this?

    2024-07-31T15:11:00Z

    My most frequently asked opinion around the textile industry is what to do as individual consumers want to reduce their footprint. Their real question is which brand is best to patronize if something new has to be bought. This is a valid question, as without profit coming into the industry, ...

  • Charles 1
    Opinion

    Gorpcore – the new Athleisure?

    2024-07-24T08:44:00Z

    Those of us who have been in this industry since the last Millennium will remember the switch to professionalism in the 1990s when the company founders brought in business specialists to develop their brands. Outwardly, this meant that production was relocated to the Pacific Rim, but it was also the ...

  • NEWS11982
    News briefs

    ​Patagonia hires BD Europe’s GM as Marketplace Director EMEA

    2024-06-11T07:09:00Z

    Patagonia has hired Stephan Hagenbusch as Marketplace Director, EMEA. An outdoor veteran with over 20 years of experience in the industry, Hagenbusch will lead Patagonia’s Marketplace team across the EMEA region.

  • NEWS11528
    Article

    Patagonia: Free repairs at European climbing and bouldering spots

    2024-05-21T06:58:00Z

    This spring, the Worn Wear Repair Team will be heading to climbing and bouldering spots in Europe as part of the Patagonia Worn Wear Climb Tour 2024. Source: Patagonia Patagonia Worn Wear’s custom-built repair vehicle The two custom-built repair vehicles, designed in-house to reach even the most ...

  • Patagonia-Logo
    Article

    Patagonia forging ahead with recyclable wetsuits

    2024-05-10T01:53:00Z

    In 2014 Patagonia changed the material in its wetsuits from neoprene, a synthetic derived from petroleum, to a natural rubber produced by Yulex – at least for about 85 percent of each wetsuit. Six years later, it built what it calls the Wetsuit Forge, which combined its design and repair ...

  • NEWS11420-12
    Article

    New Patagonia documentary explores the era of cheap clothes trash

    2024-05-02T13:34:00Z

    Patagonia recently released its new film, “The Shitthropocene.” The 45-minute documentary is a humorous, thought-provoking anthropological observation of people’s consumer habits. The film takes a satirical yet brutally honest look at how everything in the clothing industry has turned to “shit” over time and why the urge to buy more ...

  • eric-prouzet-B3UFXwcVbc4-unsplash
    Opinion

    Corporate social responsibility - could this be a way to reduce staff fluctuation?

    2024-04-16T17:21:00Z

    There has been a culture change towards employment in my lifetime: no longer are workers expecting jobs for life. The change has already happened but is sparking something greater with those affected. My graduating students realize they need work skills and know that a period of attachment with a brand ...

  • NEWS11108
    News briefs

    Patagonia opens its first store in Amsterdam

    2024-04-12T14:35:00Z

    Source: Patagonia US outdoor brand Patagonia has opened a store in Amsterdam. It is its first retail location in the Dutch capital city and 11th flagship in Europe. Amsterdam has been home to Patagonia’s EMEA headquarters for the past ten years. The new store stands on the ...

  • Patagonia-Logo-1200x1200
    News briefs

    Patagonia teams up with Eastman to address textile waste

    2024-02-28T12:29:00Z

    Outdoor clothing brand Patagonia and global specialty materials firm Eastman teamed up to recycle around 3,600kg of pre- and post-consumer clothing waste, which Eastman processed through its molecular recycling technology. The process consists of breaking down unusable apparel from the outdoor brand into molecular building blocks that Eastman can use ...

  • The B Team Logo
    Article

    Patagonia CEO joins The B Team

    2024-02-19T18:31:00Z

    The B Team announced the addition of Ryan Gellert, CEO of Patagonia. The group of global business and civil society leaders was co-founded by Richard Branson (founder of the Virgin Group) and Jochen Zeitz (President, CEO and Chair of Harley-Davidson, Inc.) in 2013. These leaders come together united in the ...

  • Worn_Wear_MTB_Ole_Kliem_2022_Web
    Article

    Patagonia’s Re:Thinking: How circular is one of the most ambitious outdoor brands?

    2024-01-29T09:51:00Z

    Often held up as one of the best examples of sustainable business in the outdoor industry, we look at how Patagonia is incorporating circularity.

  • sigmund-aI4RJ--Mw4I-unsplash
    Opinion

    The circular economy: How well are outdoor brands actually doing it?

    2024-01-28T16:52:00Z

    The buzzword of the corporate social responsibility teams has now been part of the diction for a decade – but how have brands fared with circularity? Has the word become as meaningless as sustainability has (which means all things to all people)? Circular economy is also being greenwashed The most ...

  • NEWS10014
    Article

    Patagonia Worn Wear Snow Tour back on the road in Europe in 2024

    2024-01-27T10:04:00Z

    Patagonia’s Worn Wear Snow Tour is back this winter to tour the wintry landscapes of Europe. From France to the UK, from Italy to Austria and Germany, the rolling workshop is back to repair outdoor clothing of all brands free of charge, extending the life of your beloved gear. They ...

  • sewing kit repairs
    Article

    DIY repairs: 12 brands making repairs easy

    2023-11-07T13:00:00Z

     Our listicle highlights the outdoor and sporting brands and retailers who are already helping consumers repair their own outdoor gear at home.

  • patagonia_repair center London
    News briefs

    Patagonia collaboration brings repairs to the UK

    2023-11-02T12:42:00Z

    Patagonia has once again teamed up with United Repair Centre, to open a new repair center in London, handling its UK repairs business. The newly-opened location is also in collaboration with the social enterprise, Fashion-Enter. The UK-based center is the second of its kind, with a repair center opened in ...

  • DNP_Preisstatuette
    News briefs

    Globetrotter, Patagonia and Vaude triumph in German sustainability prize

    2023-11-01T07:09:00Z

    Globetrotter, Patagonia and Vaude have triumphed in the 2023 German Sustainability Award (Deutscher Nachhaltigkeitspreis, or DNP). Globetrotter was nominated in the Sporting Goods Retailer (Sportartikeleinzelhandel) category, along with Bergzeit and Sport Conrad, for pioneers of sustainability in outdoor and sporting goods retail. Patagonia was nominated in the Sporting Goods category, ...