Trerè’s Titici bicycle brand opens US subsidiary

SWA diary #1 BWR Arizona (34)

Premium bicycle brand Titici opened its first US subsidiary in Boston, Massachusetts, in August. The brand, under the umbrella of Italian textile supplier Trerè lnnovation (manufacturer of technical apparel brand UYN Sportwear, among others), aims to score points in the US with its road, gravel, mountain and e-bike products. Thanks ...

if you already subscribe to The Outdoor industry Compass.


Start your 30-day trial for just €9.90

Get access to what the top decision makers are reading in the outdoor industry.

  • Analysis across Retail, Sustainability, Technology, Corporate and M&A, Financial Development, Market and Trends, Legal & Regulation, Trade & Sourcing and more
  • Essential weekly E-mail Briefings with the latest analysis and most important industry developments
  • Find inspiration to drive your business forward with our case studies and best practices on business opportunities
  • Guest chronicles, C-Suite interviews, insights from industry experts and leaders that are shaping the future of the industry