Strava appoints new Chief Product Officer and Chief Technology Officer
Strava, the connected fitness subscription platform with more than 125 million athletes, has appointed two new executives: Matt Salazar as Chief Product Officer and Rob Terrell as Chief Technology Officer. Both bring extensive experience in successfully scaling global product portfolios, leading organizations through integral growth phases and cultivating high-growth communities.
Deckers creates role of President of Global Marketplace
US company Deckers Brands, owner of a portfolio of brands including Ugg, Koolaburra, Hoka, Teva, Sanuk and Ahnu brands, has promoted Marco Ellerker to the newly created role of President of Global Marketplace, effective Aug. 1, 2024.
Strong demand for travel packs should bolster Osprey sales in EMEA, APAC
Osprey parent Helen of Troy reported 5.4 percent Q4 sales growth for its Home and Outdoor segment to $223.3 million. Segment revenues were sparked by higher sales in the brick-and-mortar and club channels, higher insulated beverageware sales from its Hydro Flex business, and international growth led by strong demand for ...
Klättermusen opens first Swedish store after almost half a century
While the Swedish sustainable outdoor brand Klättermusen works with a large number of retailers worldwide, including fashion, sports and outdoor stores, and operates own stores in Asia, including one in Seoul, it did not have any own stores in Europe until the opening of its 36 Kings Road location in ...
New CFO at Lowa
As of April 1, 2024, Klaus Flock is the new Chief Financial Officer (CFO) of the German outdoor footwear specialist Lowa Sportschuhe GmbH. Flock joins Managing Director Alexander Nicolai and International Sales Manager Matthias Wanner as part of the Lowa management team. The previous commercial director, Rudi Limmer, will retire ...
BlackYak and Korean chemical companies develop sustainable trekking shoe
The South Korean companies SK Chemicals, Dongsung Chemical and BlackYak jointly announced that they have developed sustainable footwear materials using the naturally derived material Ecotrion and applied it to BlackYak’s trekking shoe 343 Max. The new shoe was presented on April 18 after a year of collaboration.
New addition to Dynafit’s international marketing team
On April 1, 2024, Veronica Glaser joined mountain sports brand Dynafit, part of the Italian Oberalp Group, as Events & Internal Communications Manager.
Norrøna becomes member of Fair Wear Foundation
Norwegian family-owned outdoor company Norrøna announced its new membership with non-profit organization Fair Wear Foundation. The membership is a key step toward the sustainability targets outlined in its Norrøna 2029 Roadmap, which aims for the brand being the most responsible outdoor company.
New CFO for Mammut
Swiss mountain sports brand Mammut has appointed Dr Oliver Merz as its new Chief Financial Officer (CFO). In his role, Merz will be responsible for Mammut’s controlling, finance, accounting, tax, legal & compliance and IT functions.
Sympatex presents new Sherpa laminate at Techtextil
At Techtextil Frankfurt, April 23–26, 2024, Sympatex will present Sherpa, a new laminate concept that combines the advantages of the classic quilted jacket with those of a membrane jacket.
Nemo announces new and renewed partnerships
New Hampshire-based outdoor gear brand Nemo Equipment has announced its list of 2024 partners that closely align with the company values of innovation, community and sustainability. With an emphasis on access, inclusivity and conservation, the brand has renewed key partnerships and added new ones to get more folks outdoors and ...
Arc’teryx opens first Parisian store and announces second address
Arc’teryx has opened a store at 42 rue des Francs-Bourgeois, in Paris’ Marais district. It is the brand’s first brick-and-mortar store in France’s capital city. Arc’teryx has been present in Paris for many years through the wholesale channel. The Vancouver-based outdoor and performance apparel brand has also announced that it ...
Vaude launches second-hand online shop
Vaude has launched the sale of second-hand products at www.rent-secondhand.vaude.com – currently only in Germany. The offer is meant to provide an environmentally friendly, yet inexpensive alternative to buying new clothing and equipment. The second-hand web shop offers a large selection of used outdoor equipment in great condition. As a ...
Cirql launches fully recyclable midsole made from 30% recycled TPU
US-based insole specialist OrthoLite, the company behind Cirql, a provider of sustainable material solutions for the global footwear industry, has launched a new midsole foam called Cirql rTPU30. According to Cirql, the patented innovation consists of 30 percent recycled TPU material and is manufactured through a chemical-free, supercritical foaming process. ...
New sales manager at Lowa Austria
Bernd Fürtbauer has taken over as the new Sales Manager at Lowa Austria on April 1, 2024. He has made a name for himself as a successful product range manager, central buyer, purchasing manager and category manager in previous positions, including Sport Eybl, Sport Experts, Sport 2000 and Intersport Austria.
Fogliato steps down from role of Salomon CEO
Amer Sports announced on April 12 that Franco Fogliato, President and CEO of Salomon, is leaving the company for personal reasons, effective immediately. He will be succeeded on an interim basis by James Zheng, CEO of Amer Sports, who will lead Salomon and the Outdoor Performance segment to ensure the ...
Buff joins 1% For The Planet with its CoolNet UV
Buff has joined global environmental organization 1% For The Planet with its CoolNet UV. It means that the brand, which specializes in headwear and neckwear for outdoor enthusiasts, will donate 1 percent of sales from its CoolNet UV to environmental non-profits.
Patagonia opens its first store in Amsterdam
US outdoor brand Patagonia has opened a store in Amsterdam. It is its first retail location in the Dutch capital city and 11th flagship in Europe. Amsterdam has been home to Patagonia’s EMEA headquarters for the past ten years.
Isbjörn chooses Lignin Net Zero Bags for e-commerce
Swedish outdoor children’s clothing brand Isbjörn is partnering with Lignin Industries, also from Sweden, as part of its sustainability commitment, which includes bold Net Zero targets. By choosing Lignin Industries’ Net Zero Bag for its e-commerce deliveries, the company believes it is one step closer to its commitment to reduce ...
Patent protection for OrthoLite Hybrid Technology line expanded
US-based insole specialist OrthoLite announces that, as of April 2, 2024, patent protection has been expanded for the speckled design of its Hybrid Technology line, including Hybrid, HybridPlus-Bio and HybridPlus Recycled. The patents protect the colored foam-speckled design that represents “quality, comfort, and the inclusion of at least 20 percent ...