Salomon expands sustainability efforts in 2025
Salomon accelerated sustainability initiatives in 2025, expanding eco-design across its product portfolio, strengthening supply chain oversight and increasing investments in circularity and community programs.
Aku backs Himalaya project exploring social media reality gap
Italian footwear brand Aku has supported a Himalayan trekking project that highlights the gap between social media portrayals of outdoor adventures and the realities experienced on the trail.
Patagonia opens second Austrian store in Salzburg
Patagonia has opened its second store in Austria and 14th in Europe, strengthening its retail presence while creating a new hub for environmental activism and the outdoor community.
Deuter expands support program for aspiring mountain guides
Deuter is expanding its “Becoming a Guide” initiative, offering financial support and equipment packages to aspiring mountain guides in four European countries.
Haglöfs reopens Stockholm flagship with new concept
Haglöfs has reopened its Stockholm flagship store following a redesign that introduces the first physical expression of the brand’s new “Nature Inside, Life Outdoors” strategy.
OrthoLite names Marius Wirtz CEO
OrthoLite has appointed former Covestro executive Marius Wirtz as CEO, succeeding founder Glenn Barrett, who will move into a senior advisory role within Coats Group.
La Sportiva expands fast-and-light footwear lineup
La Sportiva has introduced the Talento and Talento Pro trail running shoes as part of its Spring 2027 footwear collection.
L.L.Bean to reopen flagship after $50m renovation
L.L.Bean will reopen its redesigned Freeport, Maine, flagship in September following a three-year, $50 million renovation project.
Strava expands hiking tools as trail participation grows
Strava has introduced new hiking and navigation tools as participation and social engagement in trail sports continue to rise.
La Sportiva’s Delladio receives two prestigious Italian honors
La Sportiva President and CEO Lorenzo Delladio has been named a Knight of Labor and received a Compasso d’Oro Career Award.
Salomon to open first UK store outside London
Salomon will open its first UK store outside London this summer at Liverpool One, marking the next step in its retail expansion strategy.
Rab deepens value-chain focus in 2026 impact report
Rab’s latest Impact Report shifts the focus beyond products to suppliers, materials and communities, while highlighting B Corp certification, bluesign partnership and progress on emissions, repair and circularity.
Stellar Equipment appoints Babyshop founder Rundgren as CEO
Babyshop co-founder Linn Rundgren will lead Stellar Equipment as the Swedish outdoor brand targets profitability and international growth.
Allover expands lineup with Daily Driver Pant
Colorado-based Allover Apparel has expanded beyond its signature overalls with a new technical pant for outdoor and everyday use.
Simond integrates Recco rescue technology
The Decathlon-owned mountain sports brand has begun integrating Recco rescue technology into its apparel, starting with a new mountaineering pant line.
CoDi names CEO successor
Compass Diversified has unveiled a planned leadership transition, with COO Zach Sawtelle set to succeed CEO Elias Sabo at year-end.
Ortlieb launches proprietary Tidura material platform
German bag specialist Ortlieb introduces its own material platform to increase supply chain control, transparency and durability.
Ternua restructures under new Dikar subsidiary
Spanish outdoor brand Ternua has established a new corporate structure under owner Dikar as it seeks to stabilize operations and return to growth following its acquisition by the Basque cooperative group in late 2025.
Berghaus to open first UK brand store
The British outdoor brand will open its first standalone UK retail location later this year at Manchester Arndale.
Decathlon opens seventh Austrian store
The sporting goods retailer has opened its seventh store in Austria, strengthening its presence in Vienna’s prime shopping district and confirming further expansion plans.