The latest news and analysis about the outdoor market including market sizes, growth, drivers and trends on a country, regional and global level.
Swedish sporting goods retail grows 2% in Q3
Footwear and equipment drive growth in Sweden’s sporting goods market, while apparel sales decline and e-commerce loses momentum.
Secondhand shopping gains momentum ahead of holidays
New research highlights growing secondhand demand, with activewear resale and brand trade-in programs offering opportunities for the industry.
Gen Z shopping habits increase pressure on retail fulfillment and returns
A US consumer survey reveals significant generational differences in returns, social commerce and delivery expectations.
Norwegian sporting goods market grows 4.5 percent through August 2026
Sales growth continues in Norway’s sporting goods market, with improving profitability, strong running demand and mixed results in winter sports.