Need to know
Outdoor gear on board Artemis II
Backcountry launches brand incubator with first acquisition
Thule reports higher sales and earnings, sustainability progress in 2025
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Decathlon Germany accelerates growth in 2025
Eurobike 2026 gains strong industry backing
Scandic Outdoor takes over German Icebug distribution
Patagonia appoints Calder-McLaren to new EMEA role
Simond targets gram counters with ultralight system
Outdoor gear on board Artemis II
La Sportiva opens Salt Lake City store
Trade Shows & Events
European Outdoor Week 2026: The industry is moving from “No Excuses” to tangible action
From May 14–19, 2026, Riva del Garda will host European Outdoor Week, combining the Outdoor Impact Summit, ORBDAYS & OUTDOOR trade show, and European Outdoor Media Day.
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US tariffs - a timeline
A timeline: Trump’s tariffs
In this constantly updated article, OIC and SGI Europe contributors share the news on US President Trump’s tariffs impacting the industry
Sponsored article
Zhejiang Huanqiu Shoes: A Growing Force in Global Footwear
Zhejiang Huanqiu Shoes is playing a pivotal role in shaping the evolution of China’s modern footwear industry. Now they are looking for a footwear manufacturer to invest in.
Decathlon Germany accelerates growth in 2025
The German unit grows GMV in 2025, expands its store network and increases investments in services and omnichannel.
Thule reports higher sales and earnings, sustainability progress in 2025
The Swedish group increases sales in 2025 while increasing earnings and advancing sustainability targets across operations and the supply chain.
Backcountry launches brand incubator with first acquisition
The US outdoor retailer has launched its Garage innovation platform and acquired Coalatree as its first partner brand to support emerging outdoor companies.
Norwegian Sports Group expands with two acquisitions
Norwegian Sports Group strengthens its outdoor portfolio with two acquisitions focused on heritage brands and growth.
Patagonia appoints Calder-McLaren to new EMEA role
The Californian brand creates a new EMEA role to align marketing and impact, appointing Amanda Calder-McLaren to lead the function.
Leadership transition at Outdoor Research
The US outdoor company has announced that Roger Barton will leave the company after eight years, marking a leadership transition at the Seattle-based brand.
Latest Interview
Eric Bascle: ‘Quality is discipline and restraint’
The independent ski brand ZAG sharpens its strategy around precision, durability and disciplined growth in a fragmented market. The OIC spoke with CEO Eric Bascle.
Latest Short Stops
Quick reads of the week
Short Stops Week 16, 2026
+++ Nike’s Chief Innovation OIfficer Tony Bignell is stepping down after less than a year, marking the third leadership change in the role in under three years and underscoring ongoing instability in the company’s innovation function
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