The latest news and analysis on omnichannel retail.
Analysis: Pushing the boundaries of what a sports store can be
Everyone has a sport. We’re not talking about a gym membership, but full immersion into a discipline, where we have to have the right clothing, equipment and an app to help with training and motivation. Whether it’s working towards a black belt in Taekwondo, competing in triathlons or mastering yoga inversions, sport has become serious. In addition, there are other driving factors such as the increasing interest in wellness, more female participants in more sports and the acceptance of leisure wear in almost all areas of life. This is pushing growth in the sporting goods market, and it also has a knock-on effect on what we expect from our sports stores. If we’re prepared to spend a good amount of our disposable income in this area, we want the brands we chose to offer above and beyond the everyday retail journey.
Black Friday, and how our industry deals with it in times of Covid-19
While in many consumer goods sectors, it seems that people still don’t think about how our planet suffers from fast, cheap, and unsustainable shopping, some members of the outdoor industry have tried to resist the sell-out madness for quite some time now. In the home country of Black Friday, the ...
Arc’teryx opens first Icon Store with flexible DTC services
Arc’teryx has launched a new retail store concept called The Icon Store. The first store was opened in Walnut Creek, California, on Nov. 12 with 77 square meters of floor space, inspired “by wood-frame backcountry huts.” The compact store is designed to streamline the shopping experience by showcasing only a ...
Amazon is up and running in Sweden
Amazon’s dedicated Swedish platform, Amazon.se – which leaked over the summer through a Finnish software developer – is now live. It offers about 150 million products in 30 categories, with free delivery on orders exceeding 229 Swedish krona (€22.20-$26.10). There is a mix of Swedish (Electrolux, Lagerhaus, OBH Nordica, Ellos, ...