Hoka launches new shoe for ultra trail runners
The performance footwear brand introduces the Mafate X, a carbon-plated trail shoe designed for long-distance runners and challenging terrain.
Suunto launches running-focused smartwatch
The Finnish sports technology brand debuts a new GPS watch tailored to runners, featuring AI tools and advanced race and recovery functions.
Lowa appoints trail expert to lead category growth
The German footwear specialist strengthens its trail running segment with a key leadership hire and plans new events and athlete initiatives.
Merrell and Saucony drive Wolverine’s Q1 growth
The US performance footwear group regained profitability in Q1, led by strong sales from its trail and running brands and despite tariff-related uncertainty.
Superfeet unveils brand refresh and innovation push
The US-based insole maker known for sports performance announces a bold brand evolution, signaling a renewed focus on innovation and athlete engagement.
Rossignol appoints former MEC executive as CCO
Adam Ketcheson, a veteran of North American outdoor brands, has been tapped to lead global commercial strategy for the French mountain sports equipment group.
Buff enters footwear through collaboration with Veja
The Spanish accessories brand joins forces with the French sneaker label to release a sustainable hiking shoe inspired by outdoor exploration.
Skechers to leave Wall Street, goes private in major acquisition deal
The American footwear brand is acquired by 3G Capital in a $9.4 billion deal.
Runderwear partners with ITRA to support trail running
The UK-based performance apparel specialist joins the International Trail Running Association to back athletes with technical gear and community support.
Columbia withdraws FY2025 outlook due to tariff impacts
The US-based outdoor apparel group pauses its annual forecast as global trade pressures and consumer uncertainty cloud the second half of 2025.
Cotswold Outdoor Group significantly cut its losses in 2024
The company owns retailer brands Cotswold Outdoor, Runners Need and Snow + Rock.
Outdoor & Running Business Days return to Riva
The event for outdoor and run retailers gears up for its 11th edition, combining product previews, networking and test opportunities.
Garmin does it again – reports another strong quarter
The Swiss maker of fitness and navigation devices reports strong Q1 growth across key segments and raises its full-year outlook despite trade uncertainty.
Lowa reports strong results for 2024, plans expansion
The German outdoor footwear manufacturer posted its second-best financial year in 2024, driven by growth in kids, winter and trail running segments.
Black Diamond relaunches #MinimizeYourImpact initiative
The brand calls on the outdoor community to embrace sustainable practices with the relaunch of its #MinimizeYourImpact initiative this spring.
WeSports acquires SM Sport to strengthen orienteering leadership
The Scandinavian group expands its Nordic outdoor reach by acquiring SM Sport, boosting its position as the region’s top orienteering specialist.
On publishes 2024 Impact Progress Report, highlights achievements and challenges
Swiss sportswear brand On unveils bold progress – and key hurdles – in its 2024 sustainability journey.
Spartan will host 2025 Ultra World Championships in the French Alps
The world’s largest obstacle course racing brand returns to the French Alps in 2025 with its Ultra World Championship and Trifecta Weekend, challenging thousands of racers in Morzine.
CEP launches footwear division and new brand identity
German performance brand CEP has unveiled a major rebranding initiative and entered the footwear market with its first running shoe, the Omnispeed, signaling a new chapter in its evolution from compression expert to holistic running brand. The relaunch is anchored by the new brand claim, “Run Better,” combining scientific innovation ...
Sport 2000 expands new retail format with two new store openings
Two German retailers unveil updated store formats, combining modern design, in-store expertise and new service zones to elevate the shopping experience.
