Scarpa is the new sponsor of Limone Skyrunning Extreme
Scarpa has announced a three-year deal that makes it the new sponsor of the Limone Skyrunning Extreme, an international skyrunning competition valid for the sport’s World Series. The race runs every year in Limone sul Garda, Italy, in October. The 2021 edition is scheduled to take place on Oct. 15-16 ...
Michael White quits as president of Salomon
Amer Sports announced the immediate departure of Michael White as president of Salomon, indicating that he has decided to “pursue other interests” and adding that it has initiated an external search for a permanent successor. We were unable to find out about his new plans by the time of going ...
Karpos appoints Maximilian Hofbauer as new global sales manager
Manifattura Valcismon (MVC), the mother company of Sportful, Karpos, and Castelli, has appointed Maximilian Hofbauer as Karpos’ new global sales manager. Hofbauer, a German national, has previously worked for several outdoor brands – Schöffel, The North Face, Icebreaker, Bergzeit and Norrøna – where he held sales and other managerial functions. ...
Roark launches performance trail running line
Adventure lifestyle brand Roark, founded in 2009 in California by Ryan Hitzel and Ryan Sirianni, has announced the release of a new performance trail running apparel line called Run Amok. The brand says that “encouraging freedom of expression through movement, the Run Amok collection has the active adventure-enthusiast covered.” The ...
Global virtual Badwater ultratrail starts on New Year’s Day
From Jan. 1-31, 2021, AdventureCORPS, the organizers of the Badwater® ultramarathon races in Death Valley, USA, and elsewhere, will host a new event called Badwater® 267 VR. Unlike other Badwater races, which take place in remote locations and are typically limited to a small field of invited or specially qualified ...
On opens tech-driven global flagship store in New York
On Running has opened its first global flagship store. Located in New York City’s NoHo, the store is designed to become, in time, a “seasonal hub” for runners and athletes. For now, it is serving digitalized personalization. “Hidden gait-cycle analysis” via a “custom-built invisible foot scanner” feeds customers’ size and ...
Superfeet launches custom-insole system in Europe
The insole and footwear manufacturer Superfeet brought its Fitstation – which it describes as a “personaliszd” insole- and footwear-fitting system – to Europe in November. Already rolled out in the U.S., the system pairs elements from both the Swedish footwear-tech company Volumental and the American computer company HP. Volumental’s Engage ...
Odlo successfully pursues its sustainability goals
Swiss performance sportswear brand Odlo has published its sustainability report for the 2019/2020 financial year, in which the brand has achieved significant improvements in terms of product, environmental and social responsibility. Despite the effects of the worldwide Covid-19 pandemic, the brand has made significant progress and demonstrated its long-term commitment ...
Deckers Brands highlights CSR achievements and targets in new report
Deckers Brands has released its Creating Change FY20 Corporate Responsibility and Sustainability Report, in which the group highlights its achievements toward its sustainable development goals during the reporting year from Apr. 1, 2019 to March 31, 2020. Deckers owns a portfolio of footwear, apparel and accessories brands for casual lifestyle ...
Sunnto starts global Street Art Runs to combine culture and sport during pandemic
Suunto’s user data confirms that the community of runners and cyclists has increased significantly in recent months during the Corona pandemic – another reason to escape the crowded parks and common routes and leave familiar paths behind. Since many cities are full of artworks by well-known artists that are easily ...
Antonio Dus is leaving Tecnica
The Tecnica Group says that its chief executive, Antonio Dus, is leaving in December 2020 “in order to be able to devote himself to other personal and professional projects.” The company’s chairman, Alberto Zanatta, will be acting as CEO on an interim basis with effect from Nov. 1.
Columbia restructures senior leadership to support omni-channel, digital plans
Columbia Sportswear Company announced a series of senior leadership changes executing on transition plans, supporting the company’s omni-channel plans for growth and unlocking digital opportunities.
Outdoor, marine and fitness drive record Q3 for Garmin
Garmin has reported record third-quarter earnings of $313.4 million, thanks to robust growth in demand for its marine, fitness and outdoor products. The Swiss-based company, which also makes equipment for the aviation and automotive industries, reported net sales of $1.11 billion for the 13 weeks to Sept. 26. This compares ...
Oberalp opens Mountainshop near Bergamo
The Oberalp Group opened a new Mountainshop in Ponteranica, in the Italian province of Bergamo on Oct. 15. The new store specializes in products for alpine skiing, trail running and other mountain sports. It will be managed by Nevio Cornaro, who previously participated in endurance races like the Ultra-Trail World ...
SOG is climate positive, will focus on circular economy and turns 20 in 2021
The Scandinavian Outdoor Group (SOG), comprising 74 Scandinavian outdoor brands, had its Fall Networking Day at the beginning of October. Because of the Covid-19 pandemic, the event was held digitally, with a total of 85 participants. Sara Wänseth, who has been the general secretary of the group for six years, ...
Adidas opens flagship outdoor store in Russia
Adidas, already running many mono-brand stores in Russia, has opened the first outdoor-only store in the country under the Terrex banner. Indicating that it is the first of a chain of dedicated stores, Adidas said it will bring a set of outdoor equipment and gear to the local market that ...
Kilian Jornet launches foundation for the preservation of the mountain environments
Kilian Jornet, a ultra trail and sky runner from Spain, sponsored by Salomon and Suunto, among others, has created the Kilian Jornet Foundation, which aims to preserve mountain environments through research, direct action and education. The first project that the new foundation will support is the study and research of ...
On athletes Schide and Grangier tame the Alps (Video)
In the case of the On Running ultratrail athletes Katie Schide and Germain Grangier, the conquest of the Alps can be added to their growing collection of already completed bucket-list adventures. At dawn on Sunday, July 19 this year, the two athletes started their epic journey in Cervinia, Italy, with ...
Sigma Sport and Hermann Höhing receive German Packaging Award
The Deutsche Verpackungsinstitut e.V. (German Packaging Institute) has awarded Sigma Sport and Hermann Höhing GmbH the German Packaging Prize 2020 in the category “Design and Finishing.” The packaging of the iD.Free multi-sport watch convinced the jury with its unusual shape and design. The prize has been awarded annually since 1963 ...
Texon unveils new recyclable insole technology
Texon, a UK-based producer of materials for the footwear industry, has unveiled a new insole technology that is based on 85 percent recycled polyester (rPET) and is 100 percent recyclable.