The latest news and analysis about management, board and supervisory board changes in the outdoor industry.
Burton names Denny Bruce CEO ahead of 50th anniversary
The former Burton manager returns to the snowboard company after senior roles at Vans, Skullcandy, Traeger, Dickies and Gozney.
C.J. King named GM of Helly Hansen North America Sport
The former Arc’teryx executive will oversee Helly Hansen’s North America Sport business, including commercial strategy and marketplace execution, from Aug. 31.
OIA strengthens leadership team with five appointments
The US outdoor trade association has strengthened its team with appointments spanning government affairs, communications, operations, sustainability and marketing.
Bergans CEO Silje Garberg Ree moves to Brav and Swix
After leading Bergans through a two-year transformation, Silje Garberg Ree is moving to another major Norwegian outdoor group with a mandate for profitable growth.
Lupine names Erik Forster CEO
The German premium lighting specialist has completed a year-long transformation under Benedikt Böhm and appointed Erik Forster CEO to lead its next growth phase.
Niber strengthens ingredient-brand strategy with key appointments
The performance-materials company is accelerating its ingredient-brand strategy with two senior appointments as it positions its PFAS-free electrospinning platform as a global performance brand.
Lowa appoints Giuseppe De Biasi operations chief
Lowa has appointed Giuseppe De Biasi as General Manager Operations, adding international retail and transformation expertise to its executive team.
Norrøna expands summer range and strengthens sales organization
Norrøna has unveiled its Spring/Summer 2027 collection, introduced organizational changes to its global sales structure and expanded its Norrøna Adventure offering.
On reshapes commercial leadership team
On has appointed Rebecca Cai as Chief Global Markets Officer and Alice Delahunt as Chief Customer Officer as it restructures its commercial leadership to strengthen consumer focus.
KMD appoints Ian Morrice to board
The owner of Kathmandu, Rip Curl and Oboz has appointed former Metcash and Warehouse Group CEO Ian Morrice to its board.









