The latest news, analysis and data on corporate strategic initiatives, the latest mergers and acquisitions, IPOs, insolvencies and cooperations in the outdoor industry.
Romain Cancilleri-Michy: “A return to our roots”
The US outdoor brand is repositioning itself for the next decade. In this interview, Columbia Sportswear’s European marketing lead explains the ideas behind the relaunch.
Yeti sets foundation for 2026 rebound
The cooler and drinkware specialist sets out its 2026 priorities, from product expansion to global market development.
Engo owner takes over smart eyewear business
A French AR-sports eyewear specialist changes ownership, with its former founder taking control of two key brands and shifting focus toward endurance athletes.
ISPO and BORN launch investor lounge for start-ups
A new investor platform connects sport, health, and tech start-ups with capital, mentoring and market access – beyond the trade show floor.
Newell to cut 900 office jobs in global overhaul
The US-based consumer goods group behind outdoor brands like Coleman and Marmot is reducing its workforce and closing stores to streamline operations.
Ponda raises $2.4 million to scale BioPuff
The UK startup developing bio-based insulation from wetland crops secures fresh funding to scale production and restore Europe’s peatlands.
WeSports plans IPO on Nasdaq First North
The Malmö-based sporting goods group plans a public listing to fund acquisitions and accelerate growth across key active lifestyle categories.
Outzip: “Own the experience, not the gear”
The Berlin-based company wants to solve the utilization problem in the outdoor industry with a standardized rental system that facilitates access to high-quality equipment.
Pierer Mobility sells Felt as Bajaj takes control
The Austrian mobility group exits the cycling segment and transfers full control of its last bike brand to minority partners amid significant structural change.
ASF 4.0 expands to Portugal with megafactory
The Franco-Portuguese footwear initiative aims to produce 1.5 million pairs of sports shoes annually with automated manufacturing.