Dale Bard is the new chief operating officer for Ortovox USA, where he will work to build sales of the company’s backpacks and merino wool softgoods through distribution and the national sales network. He is a noted rock climber and alpinist as well as skier, and was a sponsored athlete of La Sportiva USA. He has been a consultant and brand manager for Chouinard Equipment, Black Diamond and Patagonia, and was the sales manager of Petzl’s sports division. He was also international sales manager at Five Ten.