Deckers invests in Hoka One One

10 August 2012

Deckers Outdoor Corporation has announced a “strategic investment” in Hoka One One, the new and special brand of oversized trail running shoes first introduced for the autumn/winter 2010/11 season by Jean-Luc Diard, a former chief executive of Salomon, and by his former marketing manager, Nicolas Mermoud.

Sign-in  if you already subscribe to The Outdoor industry Compass.

barrier_image_OIC

Subscribe today

Get access to what the top decision makers are reading in the outdoor industry.

  • Analysis across Retail, Sustainability, Technology, Corporate and M&A, Financial Development, Market and Trends, Legal & Regulation, Trade & Sourcing and more
  • Essential weekly E-mail Briefings with the latest analysis and most important industry developments
  • Find inspiration to drive your business forward with our case studies and best practices on business opportunities
  • Guest chronicles, C-Suite interviews, insights  from industry experts and leaders that are shaping the future of the industry
  • Organisation-wide access  across offices, people and devices

SUBSCRIBE TODAY!