Helly Hansen personalizes online customer experiences to increase RPS


Helly Hansen, the Norwegian manufacturer of outdoor apparel and workwear, sells directly to customers in 19 stores around the world and online to an international audience. The marketing team at the company’s Norwegian headquarters and the U.S. e-commerce team have partnered with Kibo, an extensible, unified commerce platform that delivers ...

This is professional content

If you are already subscriber to The Outdoor Industry Compass, sign in here


Become a member today for just €31 a month

Your membership benefits:

  • Our executive edition of The Outdoor Industry Compass - the must-read for all leaders and decision makers in the industry
  • Open and full access to oicompass.com - all insights, research and analysis available online
  • Weekly E-mail update with a summary of the most important industry developments
  • Indepth analysis and case studies
  • Upgrade your market knowledge
  • Benchmark yourself against the market and competitors
  • Find inspiration to drive your business forward

For team and company-wide membership and enquiries see our corporate membership page.