Pyua boosts DTC business with e-com specialist Gute Marken

PYUA Winterkollektion 2022

Gute Marken Online GmbH will further boost the e-commerce business of German outdoor brand Pyua, specializing in sustainability and circular economy. The Pyua online store and the marketplace business will be managed by Munich-based Gute Marken starting in fall 2022. Pyua is thus primarily pursuing growth targets and intends to ...

Already subscribe to The Outdoor industry Compass? Sign in here.


Subscribe today! It’s time to get you on board. Cancel at anytime

  • Insights you won’t find anywhere else about outdoor brands and retailers and the outdoor market
  • Highly trusted business information you can rely on to make important decisions
  • Guest chronicles, interviews, insights from industry experts and leaders that are shaping the future of the industry


To continue reading this article Register Now