Eddie Bauer, On Rebound, Reunites With Everest Climber

Forty-five years ago Eddie Bauer outfitted the first American expedition to Mount Everest, led by Jim Whittaker. The retailer and Whittaker have rekindled the relationship, with the famous mountain climber signing an exclusive partnership with the outdoor brand to be its consultant, assist in product development, help with marketing ideas ...

Keep reading this article by becoming a member


Enjoy unrestricted access to The Outdoor Industry Compass

To continue reading this article subscribe now

  • Our executive edition of The Outdoor Industry Compass (Regular PDF format or E-Format) - the must-read for all decision-makers in the industry
  • Unlimited access to our highly trusted industry insights and analysis
  • Benchmark yourself against the market and competitors
  • Find inspiration to drive your business forward
  • Stay up to date with new business models and startups

If you aren’t ready to subscribe now, you can REGISTER FOR FREE. Already subscribe to The Outdoor industry Compass? Sign in here