Hi-Tec has appointed John Broughton as U.K. sales manager for its lifestyle range. Broughton used to work for the brand in various positions, including the one of a product manager for the outdoor line of footwear. Most recently, he worked outside Hi-Tec as developer of branded and private label lifestyle shoes for some major British retail chains. The British brand will take the opportunity of the Outdoor Retailer Winter Market in January to launch its first outerwear line in the U.S. The new collection comprises 20 styles for men and women, and offers technical features but style that can go from the outdoors to everyday life. Hi-Tec, which is known for its relatively affordable quality footwear, is pricing its men’s nylon shell jacket at $159.95.