Intersport Eybl, the large-scale Austrian retailer, is pushing its own outdoor specialty brand, Seven Summits, and its other offer in that segment by renewing its sponsoring deal with Askimo, the country’s federation for touring-ski competitions. Seven Summits also sponsors Sabrina Grillitsch and Alex Serdjukov, who are currently on their way to the South Pole to celebrate the 100th anniversary of Roald Amundsen’s being the first man to set foot on the world’s most southern point.