L-Fashion launches new strategic initiatives

Brand extensions are the name of the game in the flattish market conditions of today. The Finnish-based L-Fashion Group, which suffered from a tough market situation in its domestic market and in Russia last year, is coming out with the first lines of shoes under its Luhta and Icepeak brand ...

You need to register to continue reading this article

Already subscribe to The Outdoor industry Compass? Sign in here

barrier_image_OIC

Register to continue reading

By registering today you will have access to:

  • 3 industry news articles per month
  • E-mail Newsletter - latest industry headlines and essential news

For full access to our business intelligence and to receive in-depth insights, analysis and more, become a member today

For full access view our subscription packages.