Online-driven, the Chinese market’s growth decelerates

China's outdoor market expanded by 10.9 percent to 17.06 billion yuan renmimbi (€2.4bn-$2.7bn) at retail last year, marking a further slowdown in its growth rate after an increase of 16.2 percent in 2013 and more in the previous years. The estimate is based on the latest market research by the ...

To continue reading subscribe


Become a member today for just €8,63 a week

Buying a membership today will give you:

  • Our executive edition of The Outdoor Industry Compass (Regular PDF format or E-Format) - the must-read for all decision-makers in the industry
  • Weekly E-mail Briefing from the Chief Editor with the lastest analysis and most important industry developments
  • Case studies and best practices on business challenges
  • Guest chronicles, interviews, insights from industry experts and leaders that are shaping the future of the industry
  • Unlimited access to - all insight, analysis and statistics available 24h online, when it best suits your time
  • Powerful search and access to over 12,000 articles and analyses in the archive
  • Personal library to save articles and track your key content
  • Breaking news


Already subscribe to The Outdoor industry Compass? Sign in here