Bergfreunde.de launches new branding campaign

Branding Motiv_Bergfreunde

Bergfreunde GmbH, the German online specialty retailer for mountain sports, climbing and outdoor equipment, has launched a branding campaign to make its brand values “emotionally tangible” for its customers. The storytelling focuses on Bergfreunde employees as authentic ambassadors for mountain sports and outdoor love. The brand campaign tells various stories ...

Already subscribe to The Outdoor industry Compass? Sign in here.

barrier_image_OIC

Limited Time Offer!

Subscribe today with 50% off your first year. Cancel at anytime

  • Insights you won’t find anywhere else about outdoor brands and retailers and the outdoor market
  • Highly trusted business information you can rely on to make important decisions
  • Guest chronicles, interviews, insights from industry experts and leaders that are shaping the future of the industry

 

To continue reading this article Register Now