Mavic Group to enter growing e-bike and gravel bike market
From April 5 to 6, long-standing French bike components and bikewear supplier Mavic Group invited selected media representatives to its headquarters in Chavanod near Annecy. Mavic – in the hands of the Bourrelier Group since 2020 – presented its first e-bike mid-motor for road bikes and gravel bikes. It is ...
Sign-in if you already subscribe to The Outdoor industry Compass.
Start your 30-day trial for just €9.90
Get access to what the top decision makers are reading in the outdoor industry.
- Analysis across Retail, Sustainability, Technology, Corporate and M&A, Financial Development, Market and Trends, Legal & Regulation, Trade & Sourcing and more
- Essential weekly E-mail Briefings with the latest analysis and most important industry developments
- Find inspiration to drive your business forward with our case studies and best practices on business opportunities
- Guest chronicles, C-Suite interviews, insights from industry experts and leaders that are shaping the future of the industry