Oboz will be the exclusive footwear sponsor of the Banff Mountain Film and Book Festival and World Tour in 2017 and 2018
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This year will mark a redefinition of the Moncler Genius project, characterized by its evolution “from a world of fashion collaborations to a platform for co-creation across different industries,” the company said. Moncler will introduce this year’s roster of co-creators at The Art of Genius, a live show at the ...
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Rab & Lowe Alpine partner with Zillertal Tourismus
The UK-based outdoor gear companies Rab and Lowe Alpine, owned by Equip Outdoor Technologies, have formed a partnership with Zillertal Tourismus (Zillertal Tourism). The long-term collaboration is based on common values and will be expressed through joint activities and events related to mountaineering, hiking, climbing, biking, skiing, and ski touring ...
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New EU Commission campaign targets fast fashion
With the newly launched international marketing campaign “ReSet The Trend” across the EU, the European Commission aims to engage Europeans in the fight against fast fashion and raise public awareness of the EU Sustainable and Circular Textiles Strategy. According to the Commission, the current amount of clothing produced, worn and ...
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Canada Goose launches NBA capsule with streetwear designer
Source: Canada Goose Canada Goose has teamed up with Canadian streetwear designer Chris Gibbs, owner of a streetwear shop called Union LA, based in Los Angeles. The capsule collection is a limited edition and part of Canada Goose’s multi-year partnership with the National Basketball Association (NBA). The ...
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Protect Our Winters is partnering with TRIWA
Source: POW TRIWA, a watch manufacturer known for its sustainability efforts, has entered into a partnership with Protect Our Winters (POW). As part of the collaboration, TRIWA will release a limited edition run of 600 watches made from recycled ocean plastic. The watches will only be available ...
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Montbell hopes to revolutionize Japan’s school backpack
According to the national newspaper Asahi, the Japanese company Montbell has started revolutionizing the country’s market for the standardized “randoseru, ” the elementary school pack which is traditionally made out of heavy leather and quite costly. Source: Montbell Prices having risen to an average of $407 in ...
