​The Woolmark Company and Circle Sportswear present eco-designed merino running shoe

Circle Sportswear SuperNatural Shoe

The Woolmark Company has teamed up with French-based Circle Sportswear to unveil the sportswear brand’s first pair of merino wool running shoes, made entirely in Europe from biodegradable and 100 percent recyclable materials: The SuperNatural Runner.

if you already subscribe to The Outdoor industry Compass.


Start your 30-day trial for just €9.90

Get access to what the top decision makers are reading in the outdoor industry.

  • Analysis across Retail, Sustainability, Technology, Corporate and M&A, Financial Development, Market and Trends, Legal & Regulation, Trade & Sourcing and more
  • Essential weekly E-mail Briefings with the latest analysis and most important industry developments
  • Find inspiration to drive your business forward with our case studies and best practices on business opportunities
  • Guest chronicles, C-Suite interviews, insights from industry experts and leaders that are shaping the future of the industry