Accademia Outdoor Pro 2023, the annual training opportunity for salespeople from specialist outdoor stores in Italy, held two sessions this year, including the usual one in Villafranca di Verona on March 20, in northern Italy, and an additional session at the Hotel Valentino in Terni on March 27, to attract participants from central and southern Italy as well. Accademia Outdoor Pro is organized by the Italian Outdoor Group (IOG), which is part of Italy’s association of the sporting goods industry, Assosport. Participating brands included AKU, C.A.M.P., Climbing Technology, Ferrino, Garmont, HDry, Hydro Flask, Kayland, Icebreaker, Lowa, Meindl, MSR, Rudy Project, Silva, Spektrum, Thermarest, Trezeta, Vaude and Vibram. Staff from these brands met with more than 80 salespeople from Italian specialist outdoor stores.

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