Verde, the iconic BMX brand founded in 2007, is celebrating a European comeback. For its new start, the U.S. brand is relying on the BMX competence of German bicycle wholesaler and importer Sport Import.

In the BMX heydays, Verde made its name also in Europe. With the waning of the boom and the associated decline in demand for BMX bikes, the brand said goodbye in 2012. The eight-year thirsty period has now come to an end: an old contact and a common opinion ensured that Verde and Sport Import agreed to work together in 2020. The road back to Europe was a done deal. The first Verde shipment is now on its way. Verde Bikes can be purchased through Sport Import’s stationary retail partners throughout Europe as well as online retailers.