Sanfo will sell Norrøna in China

Beijing Sanfo Outdoor Products has signed an agreement to be the exclusive retailer in China for Norrøna, the technical outerwear company from Norway, for the next three years. This comes after the previously reported joint venture and licensing agreement between Tutwo, the other large Chinese outdoor retailer, with Salewa (Compass ...

Already subscribe to The Outdoor industry Compass? Sign in here.


Subscribe today! It’s time to get you on board. Cancel at anytime

  • Insights you won’t find anywhere else about outdoor brands and retailers and the outdoor market
  • Highly trusted business information you can rely on to make important decisions
  • Guest chronicles, interviews, insights from industry experts and leaders that are shaping the future of the industry


To continue reading this article Register Now