Swix buys Norwegian bike brand
The Swix Sport Group is further expanding its offering with the acquisition of Hard Rocx, a Norwegian brand specializing in high-end mountain bicycles, which should be completed at the start of next year. The Swix group, which already owns several brands of outdoor and winter sports apparel, footwear and equipment, ...
Sign-in if you already subscribe to The Outdoor industry Compass.
Start your 30-day trial for just €9.90
Get access to what the top decision makers are reading in the outdoor industry.
- Analysis across Retail, Sustainability, Technology, Corporate and M&A, Financial Development, Market and Trends, Legal & Regulation, Trade & Sourcing and more
- Essential weekly E-mail Briefings with the latest analysis and most important industry developments
- Find inspiration to drive your business forward with our case studies and best practices on business opportunities
- Guest chronicles, C-Suite interviews, insights from industry experts and leaders that are shaping the future of the industry