Are you visiting ISPO Munich this year? Then mark 12 pm on Tuesday in your calendars, as we are proud to be hosting our EDM Expert Talk, along with drinks and snacks, at the Future Lab’s Sustainability Hub (Hall B2).

We will be discussing the future of the Circular Economy in our industry. In particular, we want to talk about the interface between brands, retailers, and consumers: How can circular concepts be introduced? How can brands and retailers best engage consumers? And what do successful circular business models look like?

We are very pleased to be welcoming the following expert participants to the panel: 

Fredrik Ekström (Above the Clouds) specializes in working with purpose-driven lifestyle brands, where he transforms research to insights and creative actions. Most recently, he produced the NXT Sustainable Consumer Report 2022. 

Dr. Diana Born is a partner at K’UP and a sustainability strategist with a preference for systemic thinking and analysis. She advises companies on their transformation to more sustainable businesses.

Stefan Gustafsson co-founded Outnorth along with his brother. The company is now one of the leading e-com outdoor retailers in Scandinavia. Among other things, Gustafsson is responsible for sustainability, and most recently announced plans to integrate a secondhand marketplace into the Outnorth retail platform. 

Anna Rodewald is Co-Founder of GreenroomVoice, an agency which specializes in sustainability communication and curates the Sustainability Hub at ISPO Munich every year. GreenroomVoice has also supported our Circular Business special edition as both consultant and contributor.  

The panel will be moderated by EDM chief digital officer Claudia Klingelhöfer.

We look forward to meeting you in person and to a lively discussion. 

If you can’t make it to the EDM expert panel, don’t worry. You can find us at our booth B2.222-1 in the Sustainability Hub throughout the whole of ISPO Munich. Feel free to come by for a chat. We’re looking forward to hearing your feedback on our publications and discussing possible collaborations and how we can work with you. See you there!

Invitation EDM Talk and Get Together at ISPO