All Columbia Hike Society articles
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ArticleRomain Cancilleri-Michy: “A return to our roots”
The US outdoor brand is repositioning itself for the next decade. In this interview, Columbia Sportswear’s European marketing lead explains the ideas behind the relaunch.
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ArticleColumbia targets urban hikers and modern adventurers
The US outdoor brand redefines hiking for a younger, urban audience with a new initiative that blends city exploration with outdoor adventure.
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ArticleColumbia expands Hike Society to continental Europe
Columbia has announced the launch of its hiking program, the Columbia Hike Society, in Europe. The Hike Society is Columbia’s flagship initiative to foster a vibrant hiking community. The program was launched in the UK in 2022, where Columbia developed a series of free hikes led by collectives and content ...
