Eastside, which is Satmap’s new German PR agency as well as the one the works in the country for Timberland, Smartwool, Outlyne, Adidas Eyewear, Dolomite, X-Technology, Cascade Designs and a few more brands, is developing new communication strategies: Its owners, Sabine Messner and Kai Schmid, have founded a new communication agency in Munich, called Greenside, that will specialize in corporate social responsibility and sustainability issues.