All Elan articles
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News briefsElan USA promotes local ski shops for Black Friday
The Slovenian ski manufacturer encourages in-person shopping in the US to support independent retailers and preserve ski-town culture this holiday season.
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ArticleElan appoints new global brand and product leaders
The Slovenian winter sports company is refining its brand and product leadership as it gears up for the 2025/26 season.
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News briefsPeak Ski Company shuts down amid debt and legal claims
The US ski brand backed by Olympic skier Bode Miller has ceased operations following mounting debt, unpaid contracts and failed investments.
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ArticleNew GM for Elan Central Europe
As the new General Manager for Central Europe, Bernhard Leichtfriedis tasked with expanding the presence of the Slovenian ski brand in Germany, Austria and Switzerland.
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ArticleKJK Sports appoints Melanja Korošec as SVP
The owner of Elan, Tahe Outdoors and Baltik Vairas appointed Korošec to drive innovation and global growth across its sporting goods brands.
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News briefsBernhard Leichtfried joins Elan as Sales Director
The former Head of Purchasing & Sales of Sport 2000 Austria is the new Sales and Marketing Director for the Slovenian ski company.
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News briefsElan’s new solar power plant starts producing energy
Slovenian ski manufacturer Elan has finished installing its solar power plant at the headquarters in Begunje. As of now, the solar park consisting of 2,500 installed solar panels with a surface area of 5,000 sqm will provide an average of 12 percent of the company’s annual energy needs. According to ...
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News briefsElan commits to a tree planting project in Slovenia, plans further environmental measures
The Slovenian ski manufacturer Elan has started several projects to improve the sustainability of its operations and installed a new portal for the communication of its environmental efforts, elanskis.com/sustainability. Part of the company’s sustainability plan is the installation of a solar power plant that will start producing in the fall ...
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News briefsElan releases limited edition Glen Plake signature touring ski
Slovenian ski manufacturer Elan has announced the early release of Glen Pake’s signature ski, the Ripstick Tour 104. The iconic U.S. skier, easily recognizable by his mohawk hairstyle, designed and tested the new touring ski. Available in limited quantities at select retailers worldwide, it is part of Elan’s soon-to-be-released 2022/23 ...
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News briefsPorsche Design Elan Amphibio receives German Design Award
The “Porsche Design Elan Amphibio” ski model received the coveted German Design Award on Feb. 7 in the Forum at Messe Frankfurt. Marc Hasenstein, managing director of Elan Central Europe, accepted the prize in the Excellent Product Design category. Elan is celebrating its 75th anniversary this year. Together with Elan ...
