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  • 291_HUBANA_Kickoff
    News briefs

    ​IWA OutdoorClassics goes consumer with a new name

    2020-10-30T09:50:00Z

    After this year’s Covid-19-related cancellation, the end consumer event of the IWA OutdoorClassics will take place June 25-27 under the new name Hubana 2021 - Jagderlebnistage Schloss Lembeck (”hunting experience days”) at the castle of Lembeck in North Rhine-Westphalia, Germany. The event is organized by the IWA OutdoorClassics ...

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    U.S. Sea to Summit staff get a free day off to vote on Nov. 3

    2020-10-30T09:50:00Z

    SNEWS reports that Sea to Summit , the global adventure equipment brand headquartered in Perth, Western Australia, is encouraging civic responsibility by providing its entire U.S.-based staff a paid day off on election day, Tuesday, Nov. 3. The company made the announcement last week that it would provide everyone ...

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    Momentum is building for National Outdoor Expo in March 2021

    2020-10-30T09:50:00Z

    Several outdoor brands including Montane , Salomon , Salkan , Salewa , Yurts for Life , Cactus Drinkwell , Latitude Adventures , The Outdoor Guide and Savage Adventures have joined the line-up at The National Outdoor Expo in March 2021 at the NEC Birmingham. These ...

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    Oeko-Tex participates in Amazon’s sustainability program

    2020-10-30T07:44:00Z

    Oeko-Tex , an association of 18 independent research and testing institutes worldwide, which sets standards for more safety in products of the textile and leather industry and their manufacture, is participating in Amazon ’s Climate Pledge Friendly program with Oeko-Tex’s Made in Green label. The program is being ...

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    Safety and rescue equipment stolen from Kong’s facility in Italy

    2020-10-29T12:38:00Z

    Kong , an Italian specialist in carabiners for mountaineering and other safety and rescue equipment, based near Lecco, in the country’s northwest, was subject to a break-in at its headquarters the night of Oct. 19-20. The company said that it was especially concerned because of the type of products that ...

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    POC creates Aspired Collective to support and protect passionate talents

    2020-10-29T10:35:00Z

    POC , founded in 2005 in Sweden, has created the Aspired Collective , an approach which the brand calls “a new pathway for POC to promote and grow talent in snow sports and cycling.” Focused on the brand’s safety and protection mission, the Aspired Collective is designed to give athletes, ...

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    Bollé launches augmented reality experience for contactless sales

    2020-10-29T09:39:00Z

    This summer, Bollé launched an app that allows users to try out Bollé’s Phantom Glass technology directly on a smartphone, a first on the sports market. Now the company introduced a new augmented reality (AR) filter with the help of its partners QReal and M7 Innovations . ...

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    Brav centralizes its management

    2020-10-28T12:13:00Z

    The Brav Group – owner of the Swix , Toko , Lundhags , Ulvang , Helsport and Hard Rocx brands – resorted to video conferencing this spring to achieve a reorganization at the height of the Covid-19 quarantines. Leading the charge was the company’s new chief executive, ...

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    ​The Luis Trenker store in Kitzbühel is moving

    2020-10-28T12:11:00Z

    The South Tyrolean brand Luis Trenker is moving its store in the Austrian ski town of Kitzbühel to a new location on Oct. 29. The new store is located in Vorderstadt 31 and occupies 180 square meters on 2 floors. The rustic-luxurious interior of the store combines city and ...

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    ​Lucky Bike wins German Shop Usability Award

    2020-10-28T09:24:00Z

    Lucky Bike , a German bicycle trading company founded in 1994 with 29 stationary stores in Germany, won the “ Shop Usability Award ” in the category Sport Outdoor for its online shop. The Shop Usability Award has been presented annually since 2008 to e-commerce entrepreneurs, agencies and ...

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    Safilo produces recycled sunglasses for The Ocean Cleanup

    2020-10-27T08:02:00Z

    Safilo announced the release of the first sunglasses made for The Ocean Cleanup , a Dutch non-profit environmental organization that develops advanced technologies to extract plastic pollution from the oceans. The Ocean Cleanup sunglasses are made of injected plastic deriving from the Great Pacific Garbage Patch (GPGP). ...

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    Eastpak partners with Vivienne Westwood on sustainable bags

    2020-10-27T07:39:00Z

    Eastpak has collaborated with Vivenne Westwood on a collection of bags made from recycled ocean plastics. The collection comprises five styles, including a smaller bag, a shoulder bag, a travel trolley and two classic backpack models. The recycled PET material is used for all the parts of the ...

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    Climbing Technology introduces light harness for indoor and cliff climbing

    2020-10-27T07:38:00Z

    Climbing Technology (by Aludesign SpA ), the Italian specialist in protective products for mountaineering, sport climbing and safety while working at height, has launched Quarzo , a lightweight single-buckle harness specifically designed for sport climbing. Quarzo, which can be used for both indoor and cliff climbing, weighs only between ...

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    Breaking News: Ispo Munich 2021 will be digital only

    2020-10-26T13:44:00Z

    Messe München has announced today that Ispo Munich 2021 , originally scheduled for Jan. 31 - Feb. 03, will be held entirely digital from Feb. 1 - 5. “As a digital edition,“ the ispo.com website says, “ Ispo Munich Online offers the proven advantages of the trade ...

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    Oase posts good results thanks to camping and outdoor trends

    2020-10-26T13:29:00Z

    Sales progressed by 32 percent at Oase Outdoors for the third quarter, as the Danish camping equipment company benefited from the increased interest in camping and the outdoors in the wake of Covid-19. Its turnover reached 82 million Danish Kroner (€11.0m-$13.0m). On an organic basis, revenues grew by ...

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    Rab and Lowe Alpine to open sales office in Helsinki

    2020-10-26T13:28:00Z

    The British outdoor brands Rab and Lowe Alpine , both owned by Equip Outdoor Technologies Ltd. , will be opening their own regional office in Finland on Dec. 1. It will be managed by Heikki Tapaninen , who has worked for Rab and Lowe Alpine in the past ...

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    Moncler makes environmental and social pledges

    2020-10-25T19:52:00Z

    Moncler has pledged to make its factories carbon neutral by next year and to be using nothing but renewable energy by 2023. The Italian luxury sportswear company will be recycling certified DIST (Down Integrity System and Traceability) down, and thereby cutting its related water needs by 70 percent, as ...

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    WhatsApp to add in-app purchases

    2020-10-25T19:52:00Z

    Facebook will soon be adding in-app purchases and enterprise message hosting to WhatsApp . Companies will be able to use Facebook Shops – the e-commerce platform that made its debut in May and feeds into all Facebook apps – to sell products through the messaging app. Companies will ...

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    Fischer: Production and deliveries not affected by factory fire

    2020-10-23T14:58:00Z

    After the reports of a fire breaking out at Fischer ’s Ukrainian ski factory last week, the Austrian ski company said it has immediately relocated some of its ski production to its Austrian plant in Ried. By adding labor shifts at both locations, the company said it will be ...

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    Tecnica Group Germany reorganizes sales team

    2020-10-23T09:08:00Z

    Tecnica Group Germany is reorganizing the sales team for the Blizzard , Tecnica and Tecnica Outdoor brands. On Nov. 1, freelance sales representative Andreas Bockshecker will take over Eastern Germany from Uwe Rabenstein . Holger Dörsam and Uwe Weyrich will travel Northern Bavaria in ...