Latest News & Analysis – Page 83
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ArticleNew CEO at Primus-Silva
The Swedish outdoor equipment company Primus-Silva has appointed Jonas Sjögren as its new CEO. Richard Jägrud, who has served as CEO for the past seven years, has decided to leave the company to pursue new professional challenges. Sjögren and the Primus-Silva management team will work closely together to lead the ...
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ArticleSalomon presents new brand campaign
Mountain sports lifestyle brand Salomon has teamed up with advertising agency DDB to unveil its new multi-channel brand campaign, “Welcome Back to Earth.” The campaign aims to increase brand awareness around the world and appeal to a younger audience in the key epicenters of San Francisco, Shanghai, New York, and ...
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ArticlePerformance Days: Why to turn up to “The Future of Polyester: Beyond the Bottle”?
The ingredient sourcing show Performance Days returns to Messe Munich on March 20-21, but is it worth attending? The easy answer is YES! Hopefully, this article by our expert Charles Ross will enlighten you as well.
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ArticleArc’teryx helps Amer Sports grow sales in first quarter as public company
Thirty-four days after raising $1.365 billion in an NYSE IPO, Amer Sports conducted its first earnings call as a public company yesterday. While the Arc’teryx, Salomon and Peak Performance parent delivered Q4 revenues some $20 million above expectations, the quarterly loss was wider than expected. Amre’s shares finished the trading ...
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ArticleIcebug to open first store in Stockholm
Swedish shoe label Icebug unveiled it will soon open its first brand store in Bibliotekstan, at Norrlandsgatan 10, with a sales area of approximately 80 square meters. Bibliotekstan is an exclusive shopping district in Stockholm around Biblioteksgatan in the heart of the city, but the area also includes parts of ...
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ArticleEOG publishes annual report 2023, second consecutive year of membership growth
The European Outdoor Group (EOG), founded in 2003 by 19 outdoor companies, has published its annual report following its online Annual General Meeting, where members were presented with a detailed report on the association’s activities and achievements in 2023, culminating in the successful vote to make participation in a Race ...
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ArticleAmbitious Spanish cycling app gets an update
In its quest to become the one-stop shop in cycling platforms, All in Biking is releasing an update of its app that CEO José Julio Becerril believes will make it “the world’s most complete and versatile” for cyclists and hopes will raise its usership to 1 million, according to CMDsport. ...
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ArticleTeva celebrates 40th anniversary with ‘Where to Next?’ campaign
Born in the Grand Canyon in 1984 by a resourceful river guide looking for a way to prevent sandals from floating downstream, US outdoor footwear brand Teva introduced the world to the first sport sandal. To celebrate this major milestone, the brand, a division of Deckers Brands, has introduced its ...
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ArticleVista Outdoor rejects unsolicited offer from MNC Capital
Vista Outdoor announced on the morning of March 4, 2024 that its Board of Directors, after consultation with its financial and legal advisors, has rejected the unsolicited expression of interest from MNC Capital in which MNC expressed an interest in acquiring Vista Outdoor in a cash transaction for $35 per ...
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Article50th IWA again No.1 destination for international hunting & shooting sports industry
International business was thriving at the 50th-anniversary edition of IWA OutdoorClassics. This year, the leading trade show for the hunting and shooting sports industry was once again the number one destination for international business contacts. According to roto organizer NürnbergMesse, around 40,000 visitors from 120 countries guaranteed full halls. The ...
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ArticleMajor progress in ski boot recycling; collaboration must be next
Source: Dalbello Dalbello LIFE ReSkiBoot Italian ski boot brand Dalbello celebrated the conclusion of its EU-funded LIFE ReSkiBoot project this February. The stated aim of this LIFE project was to produce and market 1,000 high-quality, competitive ski boots made from around 90 percent recycled secondary raw materials. ...
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ArticleBergzeit supports POW with €12,000 from returned products sale
With its second-hand store “Bergzeit RE-USE,” started in 2022, the mountain sports specialist from southern Germany wants to contribute to significantly increasing the product life cycle of clothing and equipment. “In a joint campaign with Protect Our Winters, we called on mountaineers in winter to sell their used mountain sports ...
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ArticleVista Outdoor receives takeover bid of $2.9bn for entire group
Vista Outdoor unveiled it has received an offer of $35 per share in cash from the investment firm MNC Capital on Feb. 19, 2024, corresponding to a valuation of $2.9 billion including debt. The offer was made for the entire group, i.e., both the Outdoor business, soon to be listed ...
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ArticleNorwegian investor acquires Cake after bankruptcy
Espen Digernes, a Norwegian investor and CEO of Brages Bilforretning AS, a Toyota and Lexus dealership in Ålesund and Kristiansund, Norway, has acquired Cake, according to Swedish newspaper Breakit. The Swedish manufacturer of electric motorcycles had to file for bankruptcy in early February after the exit of a major investor ...
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ArticleRocky Brands’ Q4 sales drop 9.3% due to unexpected headwinds
Rocky Brands reported sales of $126.0 million in the fourth quarter of 2023, down by 9.3 percent compared to the year-earlier but still an improvement on the previous quarter and the slowest rate of sales decline for the year. Sales were down by 6 percent when service brand sales, divested ...
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ArticleCoDi believes inventory will become tailwind in 2024
After a difficult 2023, where inventory destocking negatively impacted results at its four outdoor-related businesses, Compass Diversified (CoDi) is banking on a “much higher level of growth” for many of its consumer businesses this year. Additionally, the group, which has eyes on more companies and brands in its portfolio, says ...
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ArticleMyStromer reports sustainable growth in 2023
Despite the major hurdles that the bicycle industry had to overcome last year – overstock, liquidity bottlenecks, etc. – bicycle supplier MyStromer AG was able to score points. Without disclosing detailed sales figures, the Swiss manufacturer of the Stromer and Desiknio brands closed FY2023 with consolidated sales growth of 10 ...
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ArticleNikwax achieves carbon emissions targets 18 months ahead of schedule
Nikwax, the UK-based maker of technical cleaners and waterproofing products for outdoor gear and apparel, has announced a significant milestone in its sustainability journey by successfully achieving its Scope 1 and Scope 2 carbon emission reduction goals 18 months earlier than initially planned. In its first Sustainability ...
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ArticleMyStromer moves Desiknio Bikes production to Poland
This year, Desiknio Bikes, the Spanish sister brand of S-pedelec brand Stromer under the roof of Swiss MyStromer AG, is taking off with a new production partner. Since January, all Desiknio models have been painted and assembled by the Polish manufacturer Kross S.A. in Przasnysz, 110 kilometers north of Warsaw. ...
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ArticleHoudini, Icebug support Ecocide Law Alliance’s initiative to make environmental destruction a criminal offense
55 percent of global GDP depends on the services provided by nature. Yet, we are increasingly witnessing the disruption and destruction of our ecosystems through the reckless abuse of nature. For this reason, the CEOs of the Swedish companies SPP, Houdini, Icebug, Polarbröd, Svea Solar and Rejlers have now supported ...
