All Outdoor Industry Compass articles in OIC Vol. 17, Issue 2 – Page 4
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News briefsLowa pro athlete first woman to ski Iditarod Trail Invitational 1000
Lowa, the German footwear brand known for over 100 years of hand-crafted European heritage, announced that its pro athlete Sunny Stroeer completed the Iditarod Trail Invitational on skis, the first female to accomplish this feat in the race’s 24-year history. Stroeer started in Anchorage, skiing 950 miles over 29 days, ...
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News briefsCFIUS accepts re-filed notification of Vista's proposed sale of Kinetic Group
Vista Outdoor Inc. and Czechoslovak Group a.s. (CSG) announced on March 28 that they have voluntarily withdrawn and resubmitted their joint voluntary notification to CFIUS, the United States’ foreign investment review agency, to give CFIUS more time to review CSG’s proposed acquisition of Vista Outdoor’s The Kinetic Group business. With ...
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News briefsChanges in Rapala’s global management team
Rapala VMC Corp. announced that Stanislas de Castelnau, Executive Vice President, Head of Operations is retiring at the end of March 2024 after 23 years with the Finnish fishing tackle manufacturer. He started his career back in 2001 as General Manager of Rapala VMC’s French hook factory (VMC Peche SA) ...
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Short stops
Short Stops Week 14, 2024
PRODUCT & MARKETING +++ US outdoor blanket specialist Rumpl entered a new partnership with the nonprofit American Camp Association (ACA), which helps camps across the US create quality experiences that inspire growth and belonging in campers for more than 100 years +++ Icelandic outerwear brand 66° North announced ...
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ArticleYamaha to start European e-bike drivetrain production in France
On March 26, Yamaha Motor Europe N.V. (YME) and Yamaha Motor Manufacturing Europe S.A.S (YMME) celebrated the inauguration of a completely new production line for e-bike drivetrains at their French plant in Saint Quentin. The facility in Saint Quentin is the production site of the former two-wheeler and engine manufacturer ...
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News briefsFahrrad.de founder takes over key assets of insolvent Internetstores
In mid-January, insolvency administrator Dr. Christian Gerloff informed the creditors that several interested parties had made binding offers to take over the insolvent bicycle and outdoor e-commerce retailer Internetstores GmbH – not for the entire group but for individual assets. The core sales platforms Fahrrad.de and Bikester, as well as ...
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ArticleThe Russian outdoor goods industry is preparing to replace imports
Russian players in the outdoor goods market believe the mass exodus of Western brands from the country provided local industry ample growth opportunities. Although exports no longer seem to be in the cards and manufacturers complain about inconsistent state support policy, the potential to plug the gap in the internal ...
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News briefsKeen and Namuk collaborate on kids’ sandals
Oregon-based footwear brand Keen announced its collaboration on the limited edition Seacamp sandal with Swiss sustainable outdoor apparel brand Namuk. This latest limited-edition collaboration is in line with Keen’s commitment to promoting access to nature and inspiring the next generation of conservationists. 1 percent of each sale will go to ...
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ArticleMyStromer reaches overall settlement with Revolt
After the Swiss Federal Patent Court and previously the Unified Patent Court ordered a preliminary prohibition on manufacturing and marketing against the Swiss company Revolt Zycling AG due to patent infringement for its previously marketed Opium bikes, Swiss S-pedelec pioneer MyStromer AG is now resolving the legal dispute with a ...
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ArticleNoble showcases Ionic+ innovations with ‘Planet Positive’ campaign
Noble Biomaterials, a biotec company based in Pennsylvania, announced upgrades to its Ionic+ product portfolio and will be supported by a new “Planet Positive” communications campaign. Noble says its latest advancements with Ionic+ Botanical and Ionic+ Pro presents a new era in bacterial and odor control fabrics. Both delivery ...
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ArticleBergfreunde revenue grows by 12%, more investments in ESG
Consumers’ reduced willingness to spend was once again reflected in a significant drop in total sales in German e-commerce in 2023. According to the German E-Commerce and Distance Selling Trade Association (bevh), overall gross sales of goods fell 11.8 percent to €79.7 billion. Despite this difficult environment, the sales trend ...
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News briefsCanada Goose to reduce workforce
Canada Goose will cut approximately 17 percent of its staff, or 900 jobs, as part of its ongoing transformation program aimed at reducing costs while achieving the company’s strategic goals. As part of the reorganization, Carrie Baker, currently President of Brand and Commercial, will assume responsibility for Design, while Beth ...
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ArticleLight My Fire aims to revolutionize disposable food container market
Source: Light My Fire Swedish company Light My Fire has launched the Borrow program, a pioneering effort to eliminate the use of disposable products. The program includes reusable plates, glasses, cups, cutlery, a mobile dishwashing station, a collection station for easy transportation, bicycles for delivery and collection, ...
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News briefsVittoria tire technology in trail running shoes from Craft Sportswear
Swedish brand Craft Sportswear and Italian bicycle tire firm Vittoria have teamed up to create the Craft Xplor, a running shoe that utilizes Vittoria gravel cycling technology. The Craft Xplor, inspired by the versatility of gravel bikes, is meant to provide the same hybrid capabilities, feeling like a road shoe ...
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ArticleBelgian Cycling Factory strengthens management with two industry veterans
Belgium’s largest bicycle manufacturer Belgian Cycling Factory (BCF) – the umbrella of the brands Ridley, Eddy Merckx Bikes (including their independent steel frame range Corsa) and the Bike Valley competence center – has hired two experienced industry experts. Eugene Fierkens was appointed as General Manager Strategy & Business, and Edward ...
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News briefsVista Outdoor confirms receipt of renewed offer from MNC Capital
Vista Outdoor Inc. confirmed on March 25 that it received a revised unsolicited expression of interest from Montréal-based MNC Capital expressing MNC’s interest in acquiring Vista Outdoor in an all-cash transaction at a price of $37.50 per share. On March 4, 2024, Vista Outdoor’s board of directors rejected an unsolicited ...
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News briefsNew CEO for Klean Kanteen
Think Better Group, in partnership with co-owners Michelle Kalberer and Jeff Creswell, has announced Gordon Smith as Klean Kanteen’s new CEO. Smith has been an integral member of the Klean Kanteen team, most recently as CFO/Head of Finance, and brings a wealth of knowledge of Klean Kanteen’s global operations. Before ...
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ArticleOsprey Packs is TCA’s newest Pinnacle Member
After nearly 20 years of membership, Osprey Packs, a Helen of Troy brand, becomes the newest Pinnacle Member of The Conservation Alliance (TCA), supporting the US-based organization with an annual donation of $100,000. Osprey Packs is celebrating its 50th anniversary and commitment to conservation with this contribution, the company said. ...
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ArticleVaude quits X, sets example against disinformation, hate speech and racism
Source: Hari Pulko/Vaude Manfred Meindl German outdoor company Vaude announced on March 21 that it was leaving the social media platform X with immediate effect. “This is our response to the increasing misinformation, discriminatory and right-wing populist content and the increasingly aggressive style on X – we ...
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ArticleFjällräven recognized as Sweden’s most sustainable brand for fifth consecutive time
For the fifth time in a row, Fjällräven is perceived by Swedish consumers as the country’s most sustainable brand in the “Clothing and Fashion” category in the Sustainable Brand Index 2024. With the help of 80,000 consumers in eight countries, the Sustainable Brand Index measures and analyzes ...
