PlumRiver Technologies, the B2B e-commerce software company, has agreed to acquire CenterStone Technologies, a competitor that is well known as the operator of the iVendix B2B platform for wholesale transactions with users in 127 countries. Between them, PlumRiver and CenterStone serve a large number of high-profile clients in the outdoor, sporting goods and footwear industries including the likes of Crocs, Fjällraven, Helly Hansen, Lowe Alpine, New Balance, Osprey, Patagonia, Spyder, The North Face and Timberland. The company describes the acquisition as streamlining procurement by linking manufacturers and retailers through a standard B2B e-commerce interface. In 2016, PlumRiver acquired Elastic Suite Inc., whose name lives on in the Elastic Suite software that the current acquisition is intended to expand upon. Elastic combines PlumRiver's proprietary sorting tool with a whiteboard feature, covering inventory management, the creation of digital catalogs and product customization.