PRODUCT & MARKETING
+++ Adidas released its first road cycling shoe with a Boa dial, the Parley Road Shoe BOA, which is made from ocean plastic waste that has been upcycled by Parley, the anti-pollution network
+++ TMC Ltd, owner of Nuyarn spinning technology and innovator in high-performance fibers and apparel, was named to Fast Company’s 2022 World’s Most Innovative Companies list for its development of Herculan, which repurposes carpet and upholstery wool
+++ U.S. brand Yeti has set up a large promotional space at Sporthaus Schuster in Munich, Germany, for a total of six weeks, showcasing the company’s cooler portfolio complete with a bear display and a classic Land Rover Defender
+++ Decathlon has launched a new white tent under its trekking brand Forclaz, which is sold together with a white sleeping pad and white sleeping bag, which altogether have not been dyed to save water and avoid the use of additional chemicals, thus reducing CO2 emissions by 15 percent
+++ Canadian outerwear and accessories brand Nobis continued its focus on modular garments that adapt to the seasons with its new SS23 collection
+++ Salomon North America has renewed its partnership with Women Who Explore, a U.S. non-profit organization that brings together women who share a passion for adventure to create a safe and welcoming space for all voices, bodies and skill levels
+++ Igloo and Teva have created a limited edition recycled materials collection that includes the new Teva x Igloo Ecocool Little Playmate cooler and Teva x Igloo Hurricane XLT2 sandal, available only in the U.S. and only at select REI stores and REI.com through an exclusive retail partnership
+++ Buff, one of the first UTMB partners, has confirmed the extension of its partnership with the UTMB® World Series and the Ironman Group
+++ In addition to the new golf and tennis categories, Lululemon is going to introduce a new hiking category “in the coming weeks,” CEO Calvin McDonald said on a call with analysts
+++ prAna announced a gender-neutral Outdoor Originals capsule for its SS23 collection, inspired by heritage prAna styles and released to correspond with the brand’s 30th anniversary
+++ U.S. outdoor retailer REI released two models of its new Co-op Cycles Generation e electric bikes (sic), a new category of lifestyle e-bikes to its member-inspired Co-op Cycles bicycle line +++
EXECUTIVE CHANGES
+++ Simon Henton, who left Zebco Europe in April, will join Polish tackle manufacturer Abramis on Sep. 1
+++ American Outdoor Brands announced that Luis G. Marconi has joined the company’s board of directors as an independent director
+++ Hanna Gåverud, head of CRM at Stadium, is leaving the Swedish retail chain to take a new job as CRM manager at Swedish interior design company Newport, reports habit.se
+++ Mystery Ranch of Montana has hired Greg Breitmaier, who previously worked in materials development at brands such as Dakine and Simms, as sustainability program manager to drive the company’s commitment to sustainability in both business and manufacturing +++
RETAIL & DISTRIBUTION
+++ Rumpl, the maker of technical outdoor blankets, has announced its alliance as a new vendor partner with the Grassroots Outdoor Alliance (GOA), the U.S. organization working together for the health and growth of independent specialty outdoor retail +++
CORPORATE AND M&A
+++ Former Nike designer and outdoor industry veteran George Nelson has launched Kansept1, a new Portland-based cycling apparel company, initially offering a selection of jerseys, bib shorts, socks and t-shirts for men and women on the brand’s website kansept1.com +++
CSR & SUSTAINABILITY
+++ Cotopaxi announced its impact partnership through the Cotopaxi Foundation with True Colors United to support and invest in long-term solutions to youth homelessness across the world, specifically for LGBTQ+ and BIPOC youth and young adults +++
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