PRODUCT & MARKETING
+++ South Korean activewear firm Kolon Sport is launching a new fishing apparel brand, dubbed Weather Monster
+++ German outdoor, bike and winter sports brand Schöffel has provided the athletes of the Austrian Ski Federation (ÖSV) with new team clothes for the 14th consecutive year +++
+++ Keen has presented its new shoe style Mosey (that is partly made from recycled materials) to the media in Berlin, combined with an upcycling workshop for old furniture, led by TV show host Thomas Klotz
+++ After Moncler’s 70th anniversary show in Milan’s Piazza del Duomo on Sept. 24, which drew a crowd of 18,000 spectators, all content relating to the brand’s anniversary achieved a combined global reach of nearly 2 billion, the company said
+++ RevolutionRace is expanding its product line and launching a dog apparel collection initially consisting of the Trekker Fleece Dog, a micro-fleeced dog sweater in four colors and four different sizes
+++ DuPont Personal Protection has announced the launch of a new portfolio of patented DuPont Kevlar engineered yarns, which combine Kevlar materials, high-strength inorganic yarns and elastic stretch-core yarns +++
CSR & SUSTAINABILITY
+++ Japanese baselayer brand Zerofit has agreed to become a trade associate partner of the U.K.’s Angling Trust for the next 12 months
+++ The Woolrich Outdoor Foundation, which works to safeguard the outdoor spaces around the world, has teamed up with Woldrise Onlus and Fantastudio on “Dea Cura,” an initiative to raise awareness of environmental issues and the seas in Milan’s working-class neighborhood of Stadera +++
CORPORATE AND M&A
+++ The fashion label Luis Trenker from South Tyrol reports it was able to close the order round for spring/summer 2023 with an increase of 17.2 percent and win 46 new retail partners
+++ The German bike brand Rotwild, founded in 1996, has a new image and word mark with “clean lines without frills,” and refreshed its website www.rotwild.com, now including an online store and new functionalities as well as a community page under a separate URL, www.rotwildriders.de +++
LEGAL & INSTITUTIONAL
+++ Sustainable Chemistry for the Textile Industry (SCTI) has appointed Germany-based Isabella Tonaco as executive director, effective Nov. 1, 2022 +++
RETAIL & DISTRIBUTION
+++ Norrøna is expanding its sales footprint in the U.S. with the promotion of Patrick Gould to the newly created position of U.S. sales representative and the partnership with sales agency Kozy Outdoors, expanding its network of outdoor specialty retailers to the Midwest, which now means a total of 150 premium sales outlets in the Pacific Northwest, Rocky Mountains, Midwest and Northeast
+++ Snow Factory will distribute the Canadian ski mountaineering brand G3, which specializes in ski touring bindings, skis, skins and accessories, in Spain and Andorra from November of this year
+++ Manifattura Mario Colombo & C., the owner of the Colmar brand, will distribute X-Bionic and X-Socks in Italy starting in 2023 +++
EXECUTIVE CHANGES
+++ German outdoor apparel brand Maier Sports has filled the positions of head of sales national with Tobias Schmid and head of sales international with Maximilian Briem
+++ Rich Hohne, previously at Simms Fishing Products for 11 years, and then director of marketing at Oboz Footwear for three years, has joined fly fishing apparel brand Skwala as chief marketing officer +++
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