PRODUCT & MARKETING

+++ CamelBak has introduced a new Bike Commuting backpack line with the M.U.L.E. Commute 22 liter and H.A.W.G. Commute 30 liter models with technical features such as weatherproof protection, high reflectivity and breathability, and easy access

+++ A technical Supreme x The North Face Fall 2021 collection will be launched worldwide on Oct. 21 on the Supreme website

+++ Marmot, in collaboration with REI Co-op Studios and Bedrock Film Works, released “What’s In A Name,” a short film directed by Jules Jimreivat that addresses discrimination and racism in American climbing culture and route names

+++  Professional backcountry skier and storyteller Brody Leven has joined Fischer Sports US’ team of athletes +++

 

LEGAL & INSTITUTIONAL

+++ Elections for the International Sport Climbing Federation (IFSC) Athletes’ Commission were held at the 2021 IFSC World Climbing Championships in Moscow, Russia, with British Olympian Shauna Coxsey elected president, succeeding Canadian climber Sean McColl +++

 

CSR & SUSTAINABILITY

+++ 3M will be included in the Gender Diversity Index ETF by State Street Global Advisors (SSGA), a select group of large-scale U.S. companies that are closing gender gaps and advancing women through gender diversity

+++ Deckers Brands, owner of Teva, Sanuk and Hoka, has held its third Art of Kindness (AOK) week of volunteering in local communities, with 4,300 hours worked at 317 organizations by Deckers employees +++

 

CORPORATE AND M&A

+++ According to Spanish media reports, Buff is setting up a new strategic plan called “Summit 2025” and investing €1 million in its plant in Igualada (Barcelona)

+++ U.S. sock producer Darn Tough held a ribbon-cutting ceremony to celebrate the opening of its new knitting facility in Waterbury, Vermont, that increases the company’s capacity by over 35 percent

+++ The Outside Business Journal reports that Colorado-based VF Corp. has announced internally that the company will require all U.S. employees to be vaccinated against Covid-19 as of Jan. 1, 2022

+++ Milliken & Company, the owner of Polartec, has formally acquired Encapsys, LLC, a U.S.-based global leader in microencapsulation, a technology with cross-industry applications and helps companies achieve more sustainable products by promoting responsible consumption and efficient delivery of active materials, from Cypress Performance Group LLC

+++ Italian Oberalp Group has expanded the existing showroom of the Dynafit brand in Annecy into a new location where Salewa, Pomoca, Wild Country and Evolv will also find a home for the French market in the future

+++ With the acquisition of Arizona-based company Gary Yamamoto Custom Baits, Texas-based GSM Outdoors, a group mainly specialized in hunting equipment, has taken its first step into the fishing segment +++

 

E-COMMERCE & DTC

+++ German apparel retailer E. Breuninger plans to expand its international e-commerce presence next month with an online store in Poland – its first non-German-language web presence after its already operating webshops for Austria and Switzerland

+++ Facebook is testing out its cryptocurrency wallet called Novi with a small pilot in the U.S. and Guatemala +++

 

Click here to access the last weeks’ Short Stops.