PRODUCT & MARKETING
+++ Burton’s latest AK snowboard apparel line is made with Gore-Tex materials, has received Bluesign certification and is said by the brand to “combine waterproofing and breathability with style”
+++ Outdoor companies Vaude, Patagonia and Columbia Sportswear as well as sporting goods manufacturers Nike and Hummel are among 29 brands – alongside banks Santander and Barclays or technology companies Microsoft and T-Mobile – to feature on the inaugural Laureus Sport For Good Index, a new list recognizing entities that are delivering positive social or ecological impact through sport
+++ The North Face has reintroduced its iconic 1990 Trans-Antarctica capsule collection, one of the brand’s most sought after collections on the streetwear market, now featuring details from the original 1990 International Trans-Antarctica Expedition and integrating new elements including recycled materials, DryVent fabrics, and 700 fill goose down certified to the Responsible Down Standard
+++ Nordica has added former Atomic team member and U.S. telemark freeskier Lucy Sackbauer to its freeride team
+++ Smith has introduced personalized, custom-3D printed goggles for skiing and snowboarding called I/O Mag Imprint 3D that are 3D-printed with an ultra-custom fit after a precision scan that maps the unique terrain of the user’s face
+++ After its recent comeback in the bicycle segment, the German apparel brand Protective is now entering the Nordic sports arena with a collection called Winter Funk, inspired by the funk-soul music style of the 1980s, for cross-country skiers
+++ German fashion designer Jil Sander has teamed up with Arc’teryx for an outdoor capsule collection for the current season
+++ With the Alpha Infinity Jacket for men and the Verbier Infinity Jacket for women, Helly Hansen’s resort ski collection gets a highly functional and environmentally conscious addition as both jackets now come with the sustainable waterproof/breathable Lifa Infinity technology, including the Lifa Infinity membrane, which has no chemical additives and PFC-free DWR
+++ Part of the British fashion label’s partnership with VF Corp., RÆBURN is launching Earthkeepers by RÆBURN, a progressive, all-gender collection, that is meant to “act as a pathfinder for Timberland”
+++ Gordini has expanded its ambassador athlete team with the addition of Gabby Palko, a skier, sailor and environmentalist from Valdez, Alaska, and snowboarder and surfer as well as 2021 Natural Selection Tour winner Robin Van Gyn from Vancouver Island, Canada
+++ GoPro was ranked as the No. 1 U.S. large employer in Outside Magazine’s annual 50 Best Places to Work list for 2021, presented in collaboration with the Outdoor Industry Association
+++ Berghaus has teamed up with second-hand-retailer Dukes Cupboard in London to create a retro-inspired “Dean Street” collection based on vintage Berghaus pieces found in the archives at the store +++
EXECUTIVE CHANGES
+++ After working for another company for a few months, Sebastian Blom will return to XXL at the end of the year to lead the Oslo-based sporting goods retailer’s entire e-commerce business in Norway, Sweden, Finland and Austria from Stockholm
+++ Heinz Baumgartner succeeds Ernst Bärtschi as the new chairman of the board of directors of Bystronic, the Swiss company formerly known as the Conzzeta Group, which has undergone strategic restructuring, including the sale of Mammut
+++ At RevolutionRace’s AGM on Nov. 10, Paul Fischbein, Jens Browaldh, Magnus Dimert, Cecilie Elde, Andreas Källström Säfweräng, Johan Svanström and Pernilla Nyrensten were re-elected as members of the board, with Fischbein also being re-elected as chairman +++
CSR & SUSTAINABILITY
+++ Cycling apparel and footwear brand Pearl iZumi is partnering with advocate for body awareness and athlete Marley Blonsky, who is on a mission to build and support inclusive bicycle communities and will play an active role in the brand’s voice and at events as well as consult with the brand on everything from product design to marketing language and company culture
+++ Canada Goose announced that it has achieved certification under the Responsible Down Standard (RDS) +++
RETAIL & DISTRIBUTION
+++ The Squamish, British Columbia-based Wabi Sabi sales agency, founded and run by Ryan Letchford, will represent Norwegian brand Norrøna across Canada, bringing more than 20 years of experience with Canadian brands and relationship building
+++ Norrøna has opened its 10th brand store of the year and 35th overall at Sandvika Storsenter outside Oslo +++
CORPORATE AND M&A
+++ Danish footwear brand Ecco has chosen Centric Software’s Product Lifecycle Management (PLM) platform to transform its organization ”from production-oriented to merchandise-driven”
+++ Canadian Tire Corporation said it intends to repurchase up to CA$400 million of its Class A Shares, in excess of the amount required for anti-dilutive purposes, by the end of fiscal 2022
+++ Newell Brands announced the declaration of a quarterly cash dividend of $0.23 per share, payable Dec. 15, 2021, to common stockholders of record at the close of business on Nov. 30, 2021 +++
Click here to access the last weeks’ Short Stops.
