Christoph Engl, CEO Oberalp: “We observe that mountain experiences can take place in a virtual world”

CEO Oberalp Group Christph Engl, Salewa, Dynafit, LaMunt, Evole, Wild Country, Pomoca

Source: Westsiders, Jens Vögele

Learn how Oberalp sees itself and the outdoor industry moving into the metaverse, what Second Life is and if turnover is still growing.

At its summit in Venice, Oberalp Group not only brought together its business partners and showed new collections but also presented its pioneering new approach to the metaverse. We spoke to CEO Christoph Engl about the metaverse and mountaineering industry business prospects for the future. Engl also revealed whether Oberalp has continued to grow despite the current economic climate, how he defines brand power, and explained more about the clear focus of the Oberalp Group’s sustainability strategy. This is exclusive content for Professional subscribers of the Outdoor Industry Compass.

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