Edwin Haid and Quirin Kammerer have acquired 100 percent of Pro-X-Elements, the producer of outdoor apparel. The previous owner, Matthias Cramer, sold all of his shares to the new shareholders on Dec. 1, 2018. Haid and Kammerer will manage the company together as managing partners. As former executives at Jeantex, a German manufacturer of apparel that halted operations in 2010, both have considerable experience in the sporting goods, bike and outdoor sector. Haid was later chief executive of various brands at the Lafuma Group and at Gonso. Kammerer has actually been sales director at Pro-X-Elements since 2010. He previously worked for Alpina and Lafuma. Cramer, a 55-year-old veteran of the industry, will assist the new owners for a while as a consultant to ensure a smooth transition. Back in August 2010, Cramer launched the Pro-X-Elements brand of rainwear at the OutDoor show in Friedrichshafen. Although designed with the global sporting goods and specialty outdoor retail circuit in mind, Pro-X Elements was intended primarily to fill the gap left in the German-speaking market by the shutdown of JeanTeX in February 2010.

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