Arc'teryx Equipment has appointed two new top managers to its Vancouver-based team: Jon Hoerauf is new vice president and senior director of global commercial sales, while Adam Ketcheson is vice president and senior director of global marketing and B2C, both reporting to Vincent Wauters, general manager. In his previous career, Hoerauf held various positions in the outdoor business, acting among other tasks as global product director at The North Face for its “Summit” series. Ketcheson has also worked for TNF, where he held various positions in sales and marketing during a whole decade.
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