Canada Goose appointed Adam Meek to the new role of general manager of footwear & accessories. Meek brings more than 20 years of global footwear experience to this role. Most recently, he served as senior vice president of product at Sperry (Wolverine Worldwide), where he led global product teams in footwear. Prior to that, Meek led Nike’s Footwear Merchandising function for Western Europe and served as global head of category & merchandising for Lacoste Footwear. He will lead the ongoing development and execution of the company’s global footwear strategy as well as oversee the brand’s accessories collection and report to Woody Blackford, executive vice president of product, who joined the company in November 2019 to lead the global product strategy as the company continues to focus on category expansion and innovation. Canada Goose was mainly known for its down jackets until the takeover of the shoe manufacturer Baffin at the end of 2018. With the purchase of the Ontario-based company specializing in outdoor and industrial footwear for around Can$ 32.5 million (€21.8 million), Canada Goose began expanding its portfolio.
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