George Bryant, former sales director of Sierra Designs, is returning to the company as vice president and general manager, after a stint as retail and national account manager for Textron Specialized Vehicles, a manufacturer of recreational vehicles sold under various brand names including Arctic Cat. Bryant previously spent many years with Exxel Outdoors and the Kelty brand. Two years ago, Exxel bought American Recreation Products, including its Kelty and Sierra Designs brands, from Sun Capital Partners.