Graham Rickard, managing director of Dare2b, the snow and action sports apparel brand owned by the Regatta Group, was appointed managing director of the Regatta brand of outdoor apparel as well. This brand was previously supervised by Keith Black, the entire group’s chief executive and chairman. While Black is handing over the job of Regatta brand managing director to Rickard, he remains the group’s chief executive and chairman. Jim McNamara remains managing director of the Craghoppers brand. Rickard will continue to head up Dare2b as he has done for the last five years but the company said that a management structure for the brand would be put in place in due course. Rickard has been rising through the ranks at Regatta since 1988, previously as sales manager and product and marketing director.