Jan Henning has been promoted to European sales director at Didriksons, the Swedish outdoor and lifestyle apparel brand acquired three years ago by Herkules IV, the Norwegian company that also owns Odlo. He will be responsible for sales all over Europe of Didriksons' Originals line, which is specifically meant for the fashion retail segment, while supporting product development and marketing in this lifestyle segment. Henning, who previously worked with New Balance and New Era, will also continue to work as country manager of Didriksons in Germany, responsible for its sports apparel line. Didrikson strictly segmented its product line last year, dividing it into two categories – Originals and Sportswear. In the past few seasons, the Originals collection has expanded from 20 up to more than 100 different styles.