Johnson Outdoors has hired Ken Avery as the new brand manager for Jetboil, the group's outdoor cooking brand. Avery previously worked as brand manager for Vittoria Industries, the manufacturer of bicycle tires. Prior to that, he worked on product development for Maxxis International, also a tire brand. As a professional mountain biker, Avery competed in the winter X Games in 2000. He holds three top-10 Collegiate National Rankings and in 1999, he won the Eastern Collegiate Cycling Conference, one of the eleven regional conferences making up USA Cycling Collegiate. In addition to cycling, he also enjoys other outdoor activities including backpacking, camping, hiking, surfing, and snowboarding.
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